Sudhir Shankarappa

About Sudhir Shankarappa

P&L leader, Heading AWS India’s strategic partner community and GTM for industrial transformation across Manufacturing, Automotive, Pharma, Energy, Retail & CPG, Life Sciences, Oil & Gas, and Telecom.• Leading AWS India’s Industrial Priority Initiative (Industry 4.0, Industrial GenAI, Connected Mobility, SDV, Connected SCM & Connected Products) to drive non-linear growth and strategic enterprise bets.• Driving adoption of AWS Industry Data Fabric in India by solving foundational OT data challenges (liberation, contextualisation, interoperability), compressing time-to-use-case from 12–18 months to under 2 months and expanding deal sizes by ~3x.• Mature expertise in building industry-grade partner ecosystem capable of global-standard execution and accelerating industrial modernization as supply chains reconfigure toward India.• Scaling niche industrial ISVs from India to global markets by solving India-specific complexity, enabling product readiness, enterprise integration, GTM, and commercial expansion (fundraises, acquisitions, international entry).• Deep intelligence & expertise in building cross-functional partner communities, consortiums, and ecosystem-led motions delivering multi-stakeholder value for customers, partners, and AWS.• Strong understanding of India’s industrial ecosystem, including buyer behaviors, decision cycles, partner economics, and what enables versus inhibits transformation at scale.• 25 years building products, strategic partnerships, and market-shaping GTMs across B2B SaaS, Industrial Technology, and Digital Transformation.• Track record of taking early-stage Startups / products from creation to traction to scale across enterprise and industrial buyers.• Built and scaled, India\'s 1st start-up focusing on solving \"Environmentally sensitive Product Integrity & Safety\" across supply chain for FMCG, F&B, Pharmaceuticals, Specialty Chemicals. Worked towards - Minimising end-user’s exposure to negative impacts of Supply Chain - Minimising damage, contamination & hazardous wastage of Products - Assurance for Product Integrity in the Supply Chain• Organic farmer, learning a million lessons from Mother earth.

Experience

1. Head, Industrial Partner Strategy and Gtm for Manufacturing & Automotive

   Amazon Web Services (AWS)

   Oct 2022 — Present · Bengaluru, IN

   Head Partnerships, GTM and Partner programs for Manufacturing, Auto, Pharma, Industrial Equipment, Electronics & semicon verticals, other industrial verticals for AWS in India.* Scale AWS Industrial IoT / AI / Agentic AI Partner Business with consulting & technology partners (SI, ISV, MSP, DNB, Startup, OEM, etc.) across industrial, commercial, consumer and public sectors.* Build futuristic solutions with Partners in Connected Vehicles, EV, Industry 4.0, Supply Chain & Connected Products solution areas.* Collaborate with AWS Business Development, Partner Success, Marketing, Program and Professional services teams to grow Industrial tech partner ecosystem, generate leads and support/scale customer opportunities in the region.* Launch Partner Acceleration Programs for Strategic Partners focused on build-market-sell motion to * Build Industrial tech (IoT, AI, Agentic AI) partner solutions on AWS,* Execute Vertical-specific Sales Plays & joint GTM campaigns that generate opportunity pipeline and wins (> 100% YoY growth)

Education

• Visvesvaraya Technological University

  Bachelor of Engineering, Electronics & Communication

  1999 — 2003

• Great Lakes Institute of Management

  PGPM, Marketing

  2007 — 2008

Skills

• Oracle
• Requirements Analysis
• Problem Solving
• Partner Orchestration
• Business Alliances
• Enterprise Software
• Business Analysis
• Sdlc
• Business Development
• Strategy
• Idea to Poc Visualization and Creation
• Customer Partnership
• Cutting-Edge Technology Evangelization & Curation
• Product Marketing
• Telecommunications
• Software Project Management
• IT Strategy
• Consulting
• Leadership
• Management
• Field Service Management
• Solution Design
• Software Development Life Cycle (Sdlc)
• Pl/Sql
• Team Leadership
• Pre-Sales
• Opportunity Identification and Pursuit
• Mobile Devices