Sudhindra Murthy

About Sudhindra Murthy

I work at the intersection of deep technology, market narrative, and executive decision-making.With over two decades in the IT industry - including ~10 years in core product marketing - I help enterprise technology platforms translate architectural depth into clear, credible, and commercially effective market narratives.My work is grounded in a simple belief: Product marketing is a thinking discipline before it is an execution function.I specialize in marketing platforms and systems - not features - across complex, high-stakes enterprise environments, where buying decisions are made by CIOs, CTOs, and CFOs, not clicks. This includes shaping positioning, category narratives, and go-to-market strategies for large, multi-solution portfolios.Currently, I lead product marketing for strategic initiatives at Infosys Finacle, focused on new business frontiers and next-generation platforms spanning AI, data engineering, DevOps, cloud, and SaaS. I also help shape the firm’s external point of view on transformative industry themes such as AI-native banking, digital operational resilience, CBDCs, and future-ready architectures.Over the years, I’ve consistently:Defined market positioning for complex platforms and portfoliosBuilt category narratives that precede pipeline creationEnabled sales with conviction-grade clarity, not slidewareEngaged analysts and C-suite leaders on architectural and strategic choicesInfluenced material revenue outcomes through narrative alignment and GTM precisionI’m particularly interested in how AI is reshaping go-to-market functions - not as a replacement for human judgment, but as a force that makes clarity of thinking, synthesis, and narrative integrity more valuable than ever. In an AI-saturated world, I see Product Marketing as the HI (Human Intelligence) layer of growth.I write and speak about:Enterprise & platform product marketingCategory narrative designThe evolving role of PMM as a strategic functionIf you believe that great product marketing shapes how markets think - not just how products are presented, we’ll likely have a meaningful conversation.

Experience

1. Associate Marketing Director

   Infosys Finacle

   Apr 2024 — Present · Bengaluru, IN

   Product marketing lead for Finacle\'s strategic business priorities.

Education

• Indian Institute of Management Bangalore

  Master of Business Administration (M.B.A.), Business Administration and Management, PGSEM

  2011 — 2014

• B. M. S. College of Engineering

  Bachelor of Engineering (BEng), Mechanical Engineering

  2000 — 2004

Skills

• Requirements Gathering
• Sdlc
• Banking
• Team Management
• Requirements Analysis
• Software Project Management
• Software Development Life Cycle (Sdlc)
• Leadership
• Business Analysis
• Global Delivery
• Business Development
• Project Planning
• Operations Management
• Business Strategy
• Testing
• Management