Sudario Alonso Neto
- Role
- Global Senior Product Marketing Manager at Philips
- Location
- Orlando, FL, US
- LinkedIn followers
- 500 followers
About Sudario Alonso Neto
Customer-obsessed in driving brand growth, loyalty, and innovation. I design full-funnel…
Experience
Global Senior Product Marketing Manager
Oct 2020 — Present
Developing the next generation of products and solutions for Philips MR Patient Care.• Responsible for upstream marketing activities for the products / solutions, including definition of the strategy and its enablers as well as its alignment with key markets globally.• Value proposition development based on customer insights, including Health Economics for lead market.• Portfolio, Product & Clinical claims roadmaps with definition, development and introduction of the products/solutions, including cross-business solution development to our customers by meeting their needs, including service and consumables.
Skills
- Global Marketing
- Competitive Analysis
- B2b Marketing
- Positioning
- Product Development
- Marketing Management
- Competitive Intelligence
- International Business
- Business Development
- Microsoft Office
- Product Mix
- Brand Management
- Budgets
- B2b
- Customer Insight
- Forecasting
- Social Media
- Trade Shows
- Business Planning
- New Business Development
- Segmentation
- Market Planning
- Marketing Communications
- Channel Partners
- Business Strategy
- Selling
- Pricing Strategy
- Market Research
- Negotiation
- Customer Relations
- Medical Devices
- Digital Marketing
- Marketing
- Strategic Planning
- Management
- International Marketing
- Market Development
- International Sales
- Product Marketing
- Pricing
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