Subramaniam Krishnan

About Subramaniam Krishnan

Clients need revenue and business growth; that’s where I come in. Over the past two decades, I have worn several hats in international and domestic businesses and loved every minute!Using Revenue Focused Marketing, I enable companies to achieve their next level of business growth and market expansion.While Business Strategy and Marketing are indeed my passion, Execution is my key differentiation. Keeping on top of projects and ensuring all parts get to the finish line simultaneously is one thing I do best. I have learned to budget my time and assets, and most importantly, my approach is flexible to get things done.In my younger days, I always read autobiographies of successful business leaders and continued with brand and marketing stories through the years. Naturally, this developed into a career in Marketing, Branding and Strategies, which has led me to where I am today.As a Go to Market Strategist and Growth Hacker, I’ve worked with great companies like Datamatics, Firstsource Solutions, Amnet and some more to increase their revenue and add to their business growth.I have demonstrated success in driving Marketing Strategies, Brand Building, New Client Acquisition, Marketing Qualified Lead (MQL) Generation, Go-to-Market strategies for Services & Product Marketing, Digital Marketing, Social Media Marketing and Market Intelligence spanning multiple domains - Technology Services, Technology Products, ePublishing Services, BPO, Financial Services, Educational Institutes.I have Led New Business Units for companies that led to Business Growth while being profitable.I have developed digital strategies spanning owned, earned and paid media and developed content strategies leveraging a rich experience in writing and editing blog articles, case studies, white papers and thought leadership articles.While these are my bread and butter, I engaged in teaching (PG and UG courses) over the past six academic years. I am a visiting faculty for the subjects of Marketing, Brand Building, Business Development, Digital Marketing, and Market Research at four colleges in Mumbai.I would love to add your name to that list of successful businesses, so send me a LinkedIn message.

Experience

1. Vice President Marketing

   Anunta

   Jun 2023 — Present · Mumbai, IN

Education

• Welingkar's School of Business

  Diploma In Business Management, Marketing

  2001 — 2002

• Indian Institute of Foreign Trade

  Post Graduate, International Business and Strategy

  2012 — 2014

• Swami Vivekanand Junior College

  H.S.C., Science

  1993 — 1995

• University of Mumbai

  Bachelor Of Science, Physics

  1996 — 2000

• Indian Institute of Management, Kozhikode

  Diploma program, Design Thinking and Innovation Management

  2020 — 2020

Skills

• Business Planning
• Crm
• Channel Partners
• Product Management
• Key Account Management
• Competitive Analysis
• Start-Ups
• Market Intelligence
• Sales
• Marketing
• Segmentation
• Online Marketing
• Demand Generation
• Business Development
• Digital Marketing
• Product Marketing
• Account Management
• Social Media Marketing
• Change Management
• Outsourcing
• Marketing Research
• Marketing Communications
• Leadership
• Go-to-Market Strategy
• Lead Generation
• Vendor Management
• Team Management
• Strategy
• New Business Development
• Sales Management
• Strategic Partnerships
• Go-to
• Project Management
• Strategic Planning
• Negotiation
• Marketing Management
• Bpo
• Sales Operations
• Pre-Sales
• People Management