Subodh Maithani

Product Marketing Manager @Wipro Consumer Care and Lighting

Bengaluru, IN

What I do:I craft impactful marketing initiatives that drive results across products, people, and platforms.New Product Launches & Campaigns – End-to-end planning and execution of go-to-market strategies that create buzz and deliver business impact.Design Sales Incentive Programs – Designing performance-driven schemes to motivate and reward sales teams effectively.Ensure Stakeholder Communication & Channel Management – Ensuring alignment and engagement across internal teams and distribution partners.Digital Media Content & Strategy – Creating engaging and relevant content tailored to brand voice and audience behavior and making effective strategies around the communication.Develop Phygital Experiences & Store Concepts – Blending the physical and digital worlds to build immersive brand touchpoints and drive customer engagement.Manage and Optimize Marketing Budgets to ensure value in each and every assignment

Harvard Business School

Verified Certification, Entrepreneurship in Emerging Economies

Indian Institute of Management, Calcutta

Management Development Program , Key Accounts Management

UPES

MBA, Oil and Gas Management

Delhi University

Bachelor of Science - BS, General

DoMS, IIT Roorkee

Certificate Course, Innovation, Business Models and Entrepreneurship