William Subjack

Senior Director, Analytics at dentsu

Role
Senior Director, Analytics at dentsu
Location
Jersey City, NJ, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About William Subjack

Expert in managing teams to build scaled solutions involving visual analytics, reporting systems, dashboard development, automation, and data management.

Experience

  1. Senior Director, Analytics

    dentsu

    Jun 2021 — Present · New York, NY, US

    The position consisted of a senior leadership role in driving measurement, reporting, visualization, and BI efforts for our clients in the media/advertising space. The role held a wide purview of responsibilities including but not limited to the following- Management of large global BI/analytics team (40+ members)- Cultivation of high value new business opportunities- Significant interaction with senior/C-level clients from some of the worlds largest advertisers (involving 10-figure annual advertising spend)- Development of measurement strategies to align KPI\'s to our client\'s business goals- Intimate understanding of the landscape of available data, and how to source this for analytics and reporting- Oversight of data gathering, ETL processes, data structures and transformations- Design and development of bespoke analytics and performance focused dashboards for our clients utilizing various BI platforms, which sourced data from upwards of 30+ integrated data sources- Management of user level permissions, security, and access to our automated dashboards for upwards of 1200 users per client- Development of training curriculum for our broader team around BI, analytics, and industry relevant contextual topics- Significant innovation efforts around AI integrations and other areas to ensure continued competitiveness in our industry- Project management of large cross functional data-oriented projects- Oversight and maintenance of our deployed dashboards to ensure continued quality and accuracy of our automated processes- Continued tracking & knowledge of industry trends, competitive landscape, and cutting edge tools and processes- Consultation and thought leadership around BI/data/analytics expertise for both our clients and sister agencies- Management of third party vendors to supplement efforts for our clients- Significant focus on full automation of all deployed instances to ensure scale- Project scope management and financial analysis

Education

  • Virginia Tech

    Bachelor of Science (B.S.), Economics

    2009

Skills

  • Spss
  • Organizational Effectiveness
  • Digital Media
  • Optimization
  • Access Database
  • Microsoft Excel
  • Html
  • Management Consulting
  • Project Management
  • Javascript
  • Ssis
  • Crm
  • Benchmarking
  • Vba
  • Sql
  • Visio
  • Tableau
  • Etl
  • Market Research
  • Analytics
  • Business Strategy
  • Microsoft Sql Server
  • Analysis
  • Data Analysis
  • Microstrategy

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William Subjack — Senior Director, Analytics at dentsu in Jersey City, NJ, US | Unifers