Subin Paul
Digital Experience Designer || Enterprise UX || Airline Operations || Product Growth || Customer Experience || Designing at Scale || UX Audit || Business Impact
- Role
- Senior User Experiences Designer at IBS Software
- Location
- Kochi, KL, IN
- LinkedIn followers
- 500 followers
About Subin Paul
My journey as a UX designer began with a fascination for the intersection of technology…
Experience
Senior User Experiences Designer
Jul 2021 — Present · Kochi, IN
FlydubaiTitle: UI/UX Designer / Product DesignerKey Projects & Responsibilities:Served as a dedicated UI/UX Designer for flydubai\'s internal enterprise products, with a primary focus on operational platforms like Sprint DCS (Departure Control System) and the Airport Performance Hub.Collaborated with cross-functional teams to gather requirements directly from end-users, including ground staff and operations managers, to understand their workflows and pain points.Applied a data-driven design approach to create wireframes and high-fidelity designs that improved the usability and efficiency of these critical operational tools.Managed the complete design lifecycle, from initial concept to final development handoff, providing clear and concise design documentation to the development team to ensure accurate implementation.Worked on-site at the flydubai HQ office for 3 months to ensure a deep understanding of the client\'s needs and a close working relationship with the product.Etihad AirwaysTitle: UI/UX Designer / Product DesignerKey Projects & Responsibilities:Led the end-to-end design process for critical digital products on both the Etihad website and mobile website. This included major passenger-facing features such as bookings, Etihad Credit, gamification, and the Stopover program.Actively participated in the Agile development process, collaborating with product managers and developers to gather requirements and deliver designs in a fast-paced environment. I applied a user-centered design (UCD) approach to translate complex business needs into intuitive user flows and interfaces.Designed high-fidelity mockups and interactive prototypes using tools like Sketch to create pixel-perfect designs that aligned with the brand\'s visual identity and standards.Presented designs to stakeholders and leadership to secure buy-in and approval, effectively communicating the rationale behind design decisions based on user research and business goals.
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