Sthir Malkapur
Director of Product, Data and AI | Product Advisor
- Role
- Director of Product and Design, Athlete (Customer) Data and Intelligence at DICK'S Sporting Goods
- Location
- San Jose, CA, US
- LinkedIn followers
- 500 followers
About Sthir Malkapur
Product Management leader and entrepreneur with deep experience building consumer-facing, data/ML, and supply chain products. I bring a strong track record of defining product vision, driving execution, and delivering growth at scale. As a founder of two tech startups, I’ve led end-to-end product development—from concept to scale—translating vision into execution and driving real business outcomes.Highly driven and growth-oriented, I actively seek out complex, ambiguous challenges where product leadership is critical to unlocking value. With a foundation in engineering and finance, I combine technical fluency with strategic business insight. I’m passionate about building high-performing, diverse teams and thrive in environments that demand ownership, speed, and cross-functional leadership.Core CompetenciesProduct Strategy & Execution: 0→1 innovation, roadmap ownership, full product lifecycle, outcome-driven deliveryData & Platform Products: Omni-channel customer data platforms, identity resolution, GenAI and ML-driven systems, data privacy (CCPA, GDPR, Apple ATT)Supply Chain Technology: WMS, first/middle/last mile productsConsumer Product Leadership: Large-scale B2C products (e.g, Kindle), marketplace/e-commerce, landing page optimization, mobile/web apps, global rolloutsBusiness & Financial Acumen: P&L management, financial modeling, GTM strategy, forecastingTeam & Organizational Leadership: Scaling high-performing teams, cross-functional collaboration, hiring and mentoring, org design
Experience
Director of Product and Design, Athlete (Customer) Data and Intelligence
Feb 2026 — Present
I lead multiple product teams including data science product management and own end-to-end customer data strategy, driving AI-powered capabilities across marketing, media, omnichannel experiences, e-commerce, search, recommendations, and personalization. I oversee the full customer data ecosystem - from data to intelligent activation - enabling scalable, insight-driven growth and relevant customer experiences.
Education
The University of Texas at Dallas
MS, Computer Science
Jawaharlal Nehru Technological University
B.Tech, Engineering
University of California, Berkeley, Haas School of Business
MBA
2013
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