Steve Tobin
Founder & CEO @Web Upp Limited
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WORK HISTORY
Founder & CEO @Web Upp Limited
I lead Web Upp Limited, the company behind WebUpp.com — a modern web design and hosting service built specifically for UK small businesses. WebUpp focuses on fast, conversion-led websites, transparent pricing, reliable hosting, and hands-on support for business owners who want agency-grade quality without agency-level complexity.Alongside WebUpp, I oversee QRUpp, our second live product: a smart QR code generator offering static, dynamic and AI-enhanced QR codes with real-time previews, custom branding options, analytics, and unlimited scans across all plans. QRUpp is designed to make professional QR creation accessible to individuals, creators and small business users.My role spans product strategy, UX, brand direction, technical implementation, customer experience, and the development of future tools within the Upp ecosystem. I work directly with customers and early adopters to refine features, improve onboarding and evolve each service based on real-world needs.
SKILLS
ABOUT STEVE TOBIN
I’m a Professional Services leader turned founder, with a long track record of helping organisations design, build and scale technology solutions that deliver real business impact. With more than three decades in the software industry, I combine deep technical aptitude with a practical, small-company mindset that keeps me close to customers and focused on outcomes.My background spans Business Intelligence, Enterprise Marketing Management, database technologies, mobile and internet applications, and large-scale enterprise software implementations. Across these domains, I’ve led Professional Services teams, delivered complex technical projects, shaped product adoption strategies and worked hands-on in roles covering business analysis, solution architecture, project management and application integration.Today I’m building Web Upp Limited, home of WebUpp - a modern web design and hosting service for UK small businesses - and QRUpp, a next-generation QR code generator with dynamic links, analytics and AI-assisted design. Both reflect my long-standing passion for practical, customer-centric tools that make technology simpler and more accessible.I thrive at the intersection of strategy, technology and customer success, and continue to focus on building products and services that help businesses grow.
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