Steve Saars

About Steve Saars

With over 20 years of experience in digital marketing strategy and senior-level project management, I have successfully led and delivered more than 400 digital initiatives across core verticals including technology, healthcare/pharmaceuticals, real estate, travel, and retail eCommerce. My expertise spans omnichannel marketing, customer experience (CX) strategy, data-driven decision making, and performance marketing. I specialize in business and marketing strategy, brand development, website design and development, SEO, content creation, digital advertising, event marketing, and marketing automation. I am also experienced in leveraging AI tools and analytics to optimize campaign performance and drive measurable ROI.

Experience

1. Partner, Senior Digital Marketing Consultant

   Parallel Interactive

   Jan 2007 — Present · San Diego, CA, US

   Serve as Senior Digital Marketing Consultant responsible for developing and implementing strategic marketing plans. Marketing expertise includes business strategy, digital marketing strategy, brand development and event marketing. Digital marketing experience includes digital content marketing, digital advertising, social media marketing, eMail marketing, search engine optimization, reputation management and website analytics.Clients include Hawthorne Cat, Peterson Cat, University of California San Diego, American Express, Epson America, The Organization of Teratology Information Specialists, Carbon Solutions Group, The Carbon Institute, The Building Industry Association of San Diego, Ness Turf Equipment, HPS Loadbanks, and Urban Lighting.

Education

• Auburn University

  MBA, Marketing

• Auburn University

  Bachelor of Science, Accounting

Skills

• Wordpress
• Analytics
• Public Relations
• Business Strategy
• Account Management
• Online Advertising
• Web Analytics
• Integrated Marketing
• Social Networking
• Social Media Marketing
• Marketing Management
• Copywriting
• Web Design
• B2b
• Interactive Marketing Strategy
• Direct Marketing
• Marketing Strategy
• Content Management
• Mobile Marketing
• Advertising
• Web 2.0
• Website Development
• New Business Development
• Event Management
• Digital Strategy
• Key Account Management
• Trade Shows
• Strategic Planning
• Internet
• Event Planning
• E-Commerce
• Mobile
• Digital Marketing
• Brand Development
• Web Development
• SEO
• Digital Media
• Promotions
• Marketing Communications
• Facebook