Steve Mercier
Relentless Public Sector Storyteller | Strategic Marketer | Creative Engine for Civic Impact | Builder of Brands, Trust & Bold Ideas.
- Role
- Marketing Communications Manager at Albany Water Department
- Location
- Albany, NY, US
- LinkedIn followers
- 500 followers
About Steve Mercier
I connect dots, build trust, and turn complex ideas into clear messages that move people.As the Communications & Marketing Manager for Albany’s Water Department, I’ve led high-stakes public campaigns, created viral civic content, and elevated a historically overlooked sector into a source of local pride. My background blends public service with private-sector experience, including Fortune 500 B2B sales, licensing negotiations, and strategic partnerships.What drives me? Impact. I’m at my best when I’m solving problems with creativity, building something meaningful from scratch, and helping teams and communities grow stronger together.My toolkit includes brand strategy, crisis comms, grassroots organizing, creative writing, data storytelling, and digital marketing. I’ve led initiatives from educational STEM programs to city-wide conservation campaigns, and I’m just getting started.If you\'re looking for someone who blends grit, vision, and heart — let\'s connect.
Experience
Marketing Communications Manager
Mar 2023 — Present · Albany, NY, US
Responsible for managing all external communication and community engagement efforts. Works closely with leadership, engineers, project managers and in the field staff to ensure that all communication efforts align with the department\'s ethos and values- Develop and implement a comprehensive communications strategy that includes press releases, social media, email newsletters, and communication through various channels - Create engaging content that informs and educates the public about the work of Albany Department of Water & Water Supply - Build and maintain relationships with local media outlets and journalists - Coordinate with leadership and promote community engagement events and initiatives - Collaborate with other departments and stakeholders to ensure consistent messaging and branding across all communication channels - Monitor and analyze communication metrics to continuously improve our strategy and measure the effectiveness of our efforts - Work alongside engineers in the field to document and promote projects and initiatives - Serve as a spokesperson for the department, as needed - Increase social media engagement quarter over quarter - Plan and execute community engagement events - coordinate media placements (TV, Newspaper, Sponsored Post, Article or Featured Story Published in Magazine, Guest Post or Interview on blog)- Conduct a comprehensive analysis of our communication strategy and make recommendations for improvements - Develop a crisis communication plan - train staff on various initiatives - Participate in industry conferences or events staying up-to-date on best practices and trends in communication
Education
University of Phoenix
Bachelor’s Degree, Marketing, Management
2006 — 2008
State University of New York College of Agriculture and Technology at Cobleskill
Associate’s Degree, Early Childhood Education and Teaching
1995 — 1997
Skills
- B2b Marketing
- Computer Proficiency
- Jing
- Sales Management
- Marketing
- Strategic Planning
- Multi-Million Dollar Projects
- Sales Plan
- Exceed Sales Goals
- Sales Operations
- Customer Retention
- Customer Service
- Project Management
- Account Management
- Demos
- Trade Shows
- Competitive Analysis
- Contract Negotiation
- Selling
- Pricing
- Fortune 500 Account Management
- Customer Relationship Management (Crm)
- Market Research
- Product Marketing
- Sales Presentations
- Online Marketing
- Content Development
- Crm
- Negotiation
- Email Marketing
- Microsoft Office
- Sales
- Market Planning
- Training
- New Business Development
- Internal & External Communications
- Cold Calling
- Business Development
- Clearslide
- Lead Generation
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