Steven Andrews

About Steven Andrews

As a lifelong storyteller, I draw on my 15+ years of experience in narrative design, marketing, and creative communications to create and safeguard a voice that resonates with even the most difficult to reach. Throughout my career, I\'ve been dedicated to strategic editorial leadership, striving to connect with audiences on a global scale. With years of multidisciplinary experience in entertainment, advertising, social activism, and interactive media, I equip my creative work with a fresh, earnest perspective, whether strategizing with an executive partner, or storyboarding Telly-Award-winning content from home in my pajamas, I am always focused on creating relatable, impacting ideas into a cohesive red-carpet-level story.As Principal, Entertainment at Hyperlific and ToughBuilt\'s Global Director, I\'ve led teams through complex challenges, employing creativity and foresight to drive impactful change.Highlights:• Winner of 5 Telly Awards for Writing and Executive Producing, as well as recognition from AdColor, MarCom and Fast Company.• Founded an award winning media production and story company, Cosmic Rodeo Productions.• Navigated a product leak leading to the #1 search term status on Lowes.com, a 20% sell-through in two weeks and a reach of over 5 million potential customers.• Spearheaded a media campaign for a political figure in Chicago, managing a $25MM ad budget that significantly boosted campaign visibility.• Enhanced social media presence for a global multi-national, increasing Instagram reach to over 1.06 million.Expertise:• Leadership in cohesive brand messaging across platforms.• Innovation in content creation and engaging social media content.• Results-oriented strategies enhancing brand engagement and market growth.I believe in mentorship, collaboration, and excellence. My approach includes meticulousplanning, organization, and creative execution from conception through production.I\'m eager to leverage my skills and passion for storytelling. I\'ve developed and executed branding and localization strategies for international clients in the fintech, automotive, and brewing sectors and written for presidential candidates, grassroots social movements, VR studios, NASCAR drivers, and award-winning filmmakers. Get in touch to learn more about ways to explore potential collaboration. Let\'s create something impactful together.Key Strengths:• Media Relations and Project Management• Copywriting and Content Management• Creative Strategy and Crisis Communication• Branding & Identity, Digital Marketing

Experience

1. Director of Content

   Wheelhouse 20 20

   Jan 2025 — Present

   Leading content strategy and execution across select client engagements, including narrative development, editorial systems, and campaign storytelling. Partnering with C-suite, leadership, and client teams to shape creative direction across multiple verticals.

Education

• The University of British Columbia

  Professional Certificate, Narrative Design

• Case Western Reserve University

  Liberal Arts and Sciences/Liberal Studies

• Bristol Old Vic Theatre School

  Dramaturgy

  2009 — 2010

• Cleveland Institute of Music

  Fine Arts, Performance, Classical Music

• Massachusetts Institute of Technology

  M.M., Data, Economics, and Development Policy

Skills

• Singing
• Dance
• Creative Direction
• Classical
• Concerts
• Film
• Music
• Stage
• Acting
• Television
• Casting
• Musical Theatre
• Dialects
• Writing
• Copywriting
• Performing Arts
• Theatre
• Public Speaking