Steven Cootes
General Manager @Startermotor Charity
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WORK HISTORY
General Manager @Startermotor Charity
Bicester, GB
StarterMotor is a non-profit organization dedicated to promoting the preservation and enjoyment of historic and classic vehicles for future generations. It aims to ignite a passion for these vehicles among a younger generation, facilitating access to careers in a range of professions crucial to the longevity of the sector. StarterMotor collaborates with schools, colleges and motoring organizations to facilitate training and mentorship opportunities, across a breadth of skills including restoration and maintenance. The Charity also supports events and initiatives that celebrate automotive heritage, fostering a community of enthusiasts committed to preserving the legacy of historic and classic cars long into the future.
EDUCATION
UCLA Anderson School of Management
Executive Programme
The University of Hull
BA (Hons)
ABOUT STEVEN COOTES
Board level Sales and Marketing Director with extensive international experience in the automotive sector having specific expertise in delivering transformation and performance improvement within a wide range of business environments. Accomplished product, brand and business strategist, complemented by a successful track record in Sales. A collaborative and inclusive leader with the interpersonal and communication skills to build effective relationships with stakeholders at all levels. Key Career Achievements:• Turned a £1.2m loss on used vehicles in 2018 into a key profit stream for LEVC in Q1 2019. • While at SMR, secured an €850m order (lifetime rev.), the largest in the UK Company’s history.• Led Land Rover\'s EU Ops to record sales performance in 2007: rev. 19% & profit 33% above target.• Key contributor to the turn-around of Mazda Europe; operating profit in 2004 hit a 10 year high.• Led the development of the ‘Zoom-Zoom’ primary brand strategy for Mazda Europe. • Recruited as part of \"Ford strategy team to globalise the business in the mid-1990s.
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