Steven Smith

Technical Account Manager (Tam), Programmatic Inventory @The Trade Desk

Los Angeles, CA, US
EMAILS
s••••••••@thetradedesk.com
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Nov 2024 — Present

Technical Account Manager (Tam), Programmatic Inventory @The Trade Desk

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Los Angeles, CA, US

Architect and deploys OpenPath integrations for enterprise publishers, enabling direct supply access and reducing latency, while ensuring compliance with SSP and DSP protocols- Engineers server-to-server (S2S) data pipelines for real-time bid requests and conversions, leveraging custom API configurations to improve transaction throughput- Implements UID2 identity framework across client ecosystems, driving privacy-compliant audience targeting and increasing match rates anywhere from 25%-75% through advanced encryption and tokenization strategies-Develop and optimizes PDP API workflows for programmatic guaranteed deals, automating inventory allocation and reducing manual intervention per campaign- Leads technical troubleshooting and performance tuning for complex integrations, resolving 95% of escalations within SLA and enhancing platform reliability for campaigns.

EDUCATION

N/A

Penn State University

Master of Science - MS, Data Analytics

N/A

California State University, Long Beach

Bachelor of Science - BS, Management Information Systems

ABOUT STEVEN SMITH

Technical Account Manager (TAM), Data Analyst and Military veteran with 10+ years of proven experience interpreting technical demands and translating them to attain organizational goals. Proficient and well-studied in SQL, SPSS, NIST compliance, Risk and Change Management, Trend Analysis. Maintains a compendious background in Technical Account Management, Technical Support Engineering, Database Administration, Quality Assurance and backup management acquired from conducting continuous professional and academic operations. Career supported by a Bachelors of Science in Management Information Systems, Master of Science in Data and Marketing Analysis, and a Google Data Analytics Professional Certificate.

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