Steven Fuller

About Steven Fuller

As Manager of Prospect-to-Cash Readiness and Enablement at Salesforce, I focus on crafting global enablement strategies to enhance sales adoption and conversion. I have lead years of Go to Market (GTM) operationalization, training, and product introductions/rollouts. My work integrates AI-driven insights, account planning, and executive briefings to optimize sales processes and drive internal AI adoption from 5% to 48%, with ongoing growth. Backed by certifications in Prosci® Change Management, MEDDICC, ATD Instructional Design, and a soon to be acquired Masters in Education, I bring over a decade of expertise in sales enablement, process optimization, and adult learning solutions. My mission is to foster transformative change through innovative enablement strategies, empowering teams to navigate complex sales environments effectively.

Experience

1. Manager, Global Seller Experience Enablement

   Salesforce

   Feb 2025 — Present

   Led global enablement strategies to drive adoption and increase sales conversion rates. Reduced the noise around tooling, providing guidance on best in show, best practice insights on how to best use AI to increase sales account POV, account planning, and executive briefing results. Through enablement, drove growth of AI adoption internally from 5% to 48%, and continually growing with higher week over week growth. Expected goal by the end of this fiscal year is 80%+, and we are heading in that direction confidently.• Successfully drove enablement on the SaaS products Agentforce, Agentforce Contact Center, as well as year over year Go For Growth (G4G) at the beginning of each fiscal year for go to market (GTM) solutions.• Became quickly adapted to the use of AI through the integration of Slack, Slackbot, and Agentforce, being personally requested by several office units to deliver instructor lead training and best practices on how to integrate these tools for powerful strategic selling and propensity to buy insights.• Worked through the introduction of Salesforce\'s Agentforce platform, designing enablement targeted at sales to become Salesforce\'s own AI-driven Customer Zero.• Partnered cross-functionally to align training programs with business objectives within the lead-to-cash space, focusing on the lead to opportunity processes.• Trained and managed new enablement specialists to grow their skill set and portfolio experience.

Education

• New York University

  Bachelor of Science - BS, Marketing

  2005 — 2009

• The University of Georgia

  Master of Education - MEd, Adult and Continuing Education and Teaching