Steven Kurtzer

About Steven Kurtzer

Executive experienced in all facets of marketing, media, and advertising. Unique combination of agency and blue-chip client side experience. Expert at creating effective strategies for such diverse industries as entertainment, apparel, hospitality, financial services, medical services, and consumer goods. Track record of successful product launches, opening new markets, and ad contract negotiations.Specialties: Developed Internet marketing tool, generating savings, and growing revenues for clients; increased niche market sales; revamped client advertising program through strategic local spending;

Experience

1. Vice President Group Media Director

   Zimmerman Advertising

   Jul 2014 — Present · Ft. Lauderdale, FL, US

Education

• NYU Stern School of Business

  MBA, Management/Marketing

  1976 — 1979

• University of Virginia

  BA, Speech Communication/Sociology

  1972 — 1976

Skills

• Strategy
• Digital Strategy
• Social Media Marketing
• Fmcg
• Brand Development
• Sem
• Radio
• Integrated Marketing
• New Media
• Television
• Retail
• Direct Marketing
• Marketing
• Media Buying
• Business Development
• Digital Marketing
• Online Advertising
• Interactive Marketing
• Account Management
• Marketing Communications
• Marketing Strategy
• Outdoor Advertising
• Media Planning
• Radio Advertising
• Entertainment
• Client Service
• Hospitality
• Mobile Marketing
• Social Media
• Digital Media
• Sales
• Email Marketing
• Creative Direction
• Strategic Planning
• Comscore
• New Business Development
• Research
• Advertising
• Media Strategy
• Interactive Advertising