Steven Garner

Copywriter | Creative Storyteller | SEO-Focused | Email, Social Media, Sales & Brand Messaging That Converts | Turning Complex Policy into Clear Messaging

Role
Customer Service Representative at CVS Health
Location
Clayton, NC, US
LinkedIn followers
500 followers
Customer/Client ServiceView LinkedIn profile

About Steven Garner

I\'m a copywriter who believes that the right words don’t just sell—they connect, convert, and clarify.With 6+ years of experience writing across B2B and B2C markets, I specialize in translating ideas into crisp, compelling content that speaks directly to its audience. Whether it\'s a landing page, a website, a product email, or a social campaign, I craft messaging that not only reflects a brand’s voice but also drives results.I’ve written for tech-forward brands, retail leaders, and healthcare giants—delivering high-performing content across email, web, social, and print. My work has helped businesses increase conversions by up to 40%, improve user engagement by over 25%, and reduce bounce rates through clear, actionable, SEO-aligned messaging.My superpower? Making complex concepts simple—and making simple ideas unforgettable. Highlights Include:Created multichannel copy for 6+ B2B and B2C clients, improving lead conversions up to 40%.Delivered 100+ short-form content assets for national sales brands—on time and on brand.Boosted email engagement by 40% through segmented messaging and audience targeting.Led content QA efforts that cut revision cycles by 20% and improved tone consistency.Collaborated cross-functionally with designers, marketers, and dev teams to ensure every word aligns with UX, strategy, and voice.I’m fluent in SEO best practices, UX writing, and content strategy—and I bring a keen editorial eye to every project. Tools I know and love: Google Analytics, Google keyword planner, Hubspot, Trello, Workfront, Grammarly, Microsoft Office, SharePoint, Adobe Acrobat, and AI writing tools like ChatGPT (because great copy is equal parts brain and tech these days).Looking to collaborate on brand storytelling, digital strategy, or content that converts? Let’s connect—I love turning blank pages into business wins.

Experience

  1. Customer Service Representative

    CVS Health

    Aug 2023 — Present

    Served as a trusted advisor for 35+ members daily, simplifying complex pharmacy and insurance concepts into accessible, brand-aligned messaging.Achieved a 95% resolution satisfaction rate by translating PBM jargon into member-friendly support, reinforcing CVS Health’s tone of empathy and compliance.Partnered cross-functionally with PSS/ISO teams to resolve coverage disputes, expedite appeals, and increase digital tool adoption, improving the overall member journey.Supported internal content development for FAQs and training tools, helping streamline customer education and reduce repeat inquiries.

Education

  • Full Sail University

    Bachelor of Arts (B.A.), Creative Writing

    2014 — 2017

  • Full Sail University

    Master of Science - MS, Digital marketing

Skills

  • Final Draft
  • Adobe Photoshop
  • Transmedia Storytelling
  • Microsoft Word
  • Team Leadership
  • Keynote
  • Social Media
  • Book Writing
  • Scriptwriting
  • Game Writing
  • Creative Writing
  • Microsoft Outlook
  • Entrepreneurship
  • Product Development
  • Report Writing
  • Microsoft Office
  • Manufacturing
  • Web Content Writing
  • Microsoft Excel
  • Home Care
  • Money Management
  • Management
  • Microsoft Powerpoint

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Steven Garner — Customer Service Representative at CVS Health in Clayton, NC, US | Unifers