Steven Dupuis

WORK HISTORY

EDUCATION

SKILLS

ABOUT STEVEN DUPUIS

I’m a designer, entrepreneur, and investor who builds businesses through design-led innovation.I started The DuPuis Group right out of college—working out of my garage—with a belief that brand strategy, when grounded in meaningful insights, could be a powerful driver of business growth. Today, DuPuis partners with Fortune 500 companies and ambitious challengers to develop brand strategies and bring them to life—connecting positioning, design, and innovation into platforms built to scale.My work sits at the intersection of brand, product, and business model. I develop strategies that clarify opportunity, unlock differentiation, and guide execution—from early concept through launch and growth. Design is not decoration in this process; it’s a tool for problem-solving, alignment, and value creation.Alongside client work, I build and invest in operating companies through DuPuis Holdings, my private investment and venture platform. My involvement is hands-on, spanning strategy, product development, partnerships, and go-to-market execution. Current ventures include Planit POD, a commercial fermentation platform enabling chefs and food innovators to create entirely new foods and flavors, launching in partnership with Waring/Conair; and Battle Born Beer, where I am a founder and investor, helping scale a regional brand into a durable business.I spent six years as an Adjunct Professor at the Kellogg School of Management teaching marketing-led innovation and design, and have collaborated with institutions such as the Stanford d.school on circular business models and sustainable product systems. I’m the author of Packaging Design Workbook, a frequent contributor to Fast Company, and a TEDx speaker on the role of business in driving meaningful change.At my core, I believe the strongest companies are built when strategy, design, and execution move as one—turning clarity into momentum, and ideas into enduring businesses.