Steve Mandel

Vice President, Global Brand Licensing at SKECHERS USA

Role
Vice President, Global Brand Licensing at Skechers
Location
Culver City, CA, US
LinkedIn followers
500 followers

About Steve Mandel

Executive SummaryA senior executive with a passion for business development, licensing and retail sales; a driven deal maker, creative thinker and gifted negotiator. Armed with an MBA and a law degree, I can understand the intricacies of financial transactions, as well as assess legal implications. I have twenty years of experience in brand, fashion, art, music, film and technology licensing and business development. I have sourced, negotiated and closed deals that have generated tens of millions of dollars in revenue. I can communicate with individuals across all levels of an organization; and am especially adept at building and maintaining key long-term relationships. I am very well respected in the industry and possess close contacts at all levels in many industries. Business Development Brand Management Strategic Partnerships Revenue Generation Licensing Management Marketing Sales Retail Development Brand Development Contract Negotiation Intellectual Property Management Strategy Strategic DirectionHighlights Generated over $50M in licensing revenue for one company Signed licensing deals that have generated hundreds of millions of dollars per year in retail sales Executed successful direct to retail licensing programs Sourced, negotiated and signed hundreds of licensing agreements Received numerous accolades and recommendations for my work#licensing #businessdevelopment #sales #retail #brandbuilding #brandmanagement

Experience

  1. Vice President, Global Brand Licensing

    Skechers

    Nov 2010 — Present · Manhattan Beach, CA, US

    Achieved double digit year-over-year revenue growth every year of employment. Generated tens of millions of dollars of royalty income through signing hundreds of licensing deals. Managed licensees, including, tracking performance, building business plans, enforcing contracts and supporting marketing. Reviewed strategic business plans, analyzed business proposals and negotiated terms. Researched new categories and the leading companies within; located key contacts; made connections and pitched deals. Reviewed quarterly sales and royalty reports to build on strengths and repair weaknesses and ensured all Licensees were operating within the confines of their licensing agreements. Sourced licensing opportunities and developed new business around the World. Developed strategies, sourced opportunities and pitched direct-to-retail licensing programs. Met with retailers regularly to build our brand across all categories. Aggressively sold products to a wide variety of retailers. Executed marketing plans to ensure success of licensed products at retail.

Education

  • Mitchell Hamline School of Law

    Juris Doctor, Law

    1994 — 1997

  • University of St. Thomas

    MBA, Business

    1996 — 1998

  • Armstrong Senior High School

    General Studies

    1984 — 1987

  • University of Minnesota

    Bachelor of Arts, Sociology - Law and Criminal Deviance

    1987 — 1992

Skills

  • Apparel
  • Trend Analysis
  • Visual Merchandising
  • Sponsorship
  • Global Business Development
  • P&L Management
  • Footwear
  • Intellectual Property
  • Art
  • Online Marketing
  • Management
  • Private Label
  • Integrated Marketing
  • Trend
  • Shoes
  • Brand Development
  • Strategic Partnerships
  • Advertising
  • Product Marketing
  • Merchandising
  • Brand Awareness
  • Styling
  • Retail Marketing
  • Trade Shows
  • Fashion Design
  • Marketing
  • Competitive Analysis
  • Creative Direction
  • Licensing
  • Strategy
  • E-Commerce
  • Brand Licensing
  • Digital Media
  • Promotions
  • Market Planning
  • Entertainment
  • Negotiation
  • Sales
  • Wholesale
  • Brand Management

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