Steve Kaminski

About Steve Kaminski

Global Executive Marketing Leader Focused in Real Estate, Multi-Family, Sports Marketing, D2C/B2B, Retail, Hospitality, Technology. Executing Branding, Creative, & Strategies while Managing Multi-Million-Dollar Budgets Summary: With 20+ years of experience as a marketing leader with global impact, I have been integral in executing on organizational competitiveness & driving branding, creative strategies for global platforms that include North America, Central America, South America, Caribbean, EMEA, and APAC markets. I am well versed in website management, customer engagement, & global campaigns, as well as marketing & PR initiatives. It is my passion to utilize my expertise in brand management & team development to exceed organizational expectations and deliver significant growth Key Achievements Include: Created and launched a complete integrated brand refresh across all marketing channels that included a tagline change, “Building Our Future Together”, creating relevancy and elevating a nearly 50-year-old brand to reach a global market, driving organizational and financial growth Developed company’s 1st Global (North America, EMEA, South America) recruiting campaign, “BE Greystar”, positioning the company as a leader in the industry, and attracting quality talent across a Global platform, establishing a complete integrated approach, with the company speaking as one voice, increasing recruiting applications by 23% and by 65% within recent college graduates Developed, led, managed the global sports marketing strategies and brand development in relationship to sponsorship and technology acquisitions. Led direction for brand development, strategic direction, global marketing plans on brand, creative, media mix, and P&L ownership for all sports properties within North America, EMEA, APAC, and South America Produced and launched Lifetime Value System, leveraging the RadioShack customer database, and encouraging cross-channel upsell, generating a loyal customer base, improving customer experience, and increasing revenue Negotiated and managed a portfolio of Sports and Entertainment properties within 7K+ RadioShack retail locations throughout North America, Canada, and Caribbean, utilizing a $49M budget, producing a high level of brand awareness while delivering maximum value to the organization Led and managed Creative direction and production, distribution, and P & Ls for Client: DELL Business, DELL Consumer, DELL Government, SOHO, and DELL K-12 catalogs across global platform Steve Kaminski 81••••••99 s••••••@gmail.com

Experience

1. Vice President Marketing & Creative

   Adams Outdoor

   Aug 2022 — Present · Charlotte, NC, US

   Reporting to COO, set KPI’s, leads vision, planning, development, marketing and execution of all things brand, corporate, marketing, creative, B2B and B2C, communications, content, social media, and website relaunch

Education

• Texas Christian University

  Commercial and Advertising Art , Communications

• Cretin-Derham Hall

  College Prep