Steve Porter

Global Lead, Performance Marketing and Analytics @SD Worx

Huddersfield, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

May 2025 — Present

Global Lead, Performance Marketing and Analytics @SD Worx

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Leading the new global Performance Marketing & Analytics team across 25+ European markets. Focused on improving mid- and bottom-funnel performance by combining insight, channel strategy, and campaign execution. Partnering with Sales and RevOps to improve conversion and pipeline velocity. Member of global AI steering group - shaping use cases, pilot initiatives and investment strategy.

EDUCATION

1998 — 2001

The University of Manchester

2:1, English & Writing

2018 — 2020

freeCodeCamp

Full Stack Web Development Certification, Computer Software Engineering

1989 — 1996

Westlands High School

A Levels

SKILLS

MarketingPpcPublic RelationsStrategyProgrammatic AdvertisingEmail MarketingCopywritingSearch Engine Optimization (SEO)Integrated MarketingMulti-Channel MarketingLead GenerationDigital MarketingCrmMarketing StrategySEODigital StrategyOnline MarketingCustomer Relationship Management (Crm)Project ManagementSocial MediaManagementDirect MarketingMarketing Communications

ABOUT STEVE PORTER

B2B marketing leader and consultant with deep expertise in demand generation, growth marketing, and go-to-market execution. Known for building high-performing teams and scalable demand engines that drive consistent pipeline growth. Currently lead a global Performance Marketing and Analytics team at SD Worx, supporting demand gen, funnel performance, and insight delivery across 25+ European markets. In-depth domain knowledge of the SaaS and HR tech sectors, with senior roles held at Sage, BrightHR, and SD Worx.

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Steve Porter — Global Lead, Performance Marketing and Analytics at SD Worx in Huddersfield, GB | Unifers