Steve Buchanan

About Steve Buchanan

As a high-performance executive, I bring innovation & creativity to growing & developing…

Experience

1. Principal Sales and Marketing Consultant Buchanan Consulting

   Buchanan Consulting

   Jan 2013 — Present

   MY EXPERTISE:I revitalize sales organizations through the implementation of ground-breaking solutions using the unique ability to identify right products at right time in anticipation of customer demand. I’m tenacious at identifying multiple avenues to success, blowing through roadblocks, & connecting with C-suite decision makers. I’ve successfully built a $50M e-commerce business, grew a $90M business to $400M, & created numerous $1+M selling products. Created new products & new point of purchase displays that have led to in excess of 500 M in sales, my lifetime sales record in excess of $3 B.Sales & Marketing strategic plans for on-line & brick-and-mortar retailers. I create partnerships with large on-line sellers for distribution of licensed products & secure contracts with major retailers, brick & mortar retailers, & e-tailers. I promote merits of drop ship Contract Negotiations P&L Management Project Management Cross Functional Management Idea Generator Business Driver Strategic Planning, Turnarounds P&L Management Revitalizing Business Processes Technology Solutions Dynamic Change Management Business Driver OBJECTIVE:My career experience working with consumer & market research data as a retail buyer & as an executive & new product creator has given me unparalleled knowledge. It’s taught me when meeting roadblocks I have to consistently conceive solutions. These solutions grow business and profits while eliminating or mitigating the challenges. I’ve driven business with some of the nation’s largest CPG companies and retailers & wish to apply this understanding & experience within a company. Hard-Working Proactive Innovative Pacesetter KnowledgeableGrowth Catalyst | Game Changer | Leadership | Strategy | Ideation | Achiever | Responsibility | Strategic | Maximizer | Entrepreneur (513) or s••••••••@me.com

Education

• University of Kentucky

  Business

  1979 — 1982

Skills

• P&L Management
• Strategy
• E-Commerce
• Consumer Electronics
• New Product Roll Out
• Online Gaming
• Retail
• Video Games
• Management
• Business Development
• Sales
• P&L
• Forecasting
• Mobile Games
• Business Planning
• Product Marketing
• Game Development
• Mobile Devices
• Income Statement
• Competitive Analysis
• Start-Ups
• Leadership
• Social Games
• Sales Management
• Product Management
• Casual Games
• Business Strategy
• Strategic Partnerships
• Monetization