Steve Cherewaty

About Steve Cherewaty

I\'m a safety-driven operations leader turned SaaS innovator, with a career spanning…

Experience

1. Client Success Manager

   Signtag

   Oct 2021 — Present · Seattle, WA, US

   At Signtag.com, a B2B SaaS platform for the signage industry, I’ve played a central role in shaping our go-to-market strategy, product evolution, and customer experience—from launch through scale.As the main point of contact for over 1,800 shops and 300+ active users, I own the full customer lifecycle—delivering white-glove onboarding, proactive success management, and tailored renewals. I collaborate daily with product, engineering, and support teams to align roadmaps with customer priorities, drive feature delivery, and resolve issues quickly. Acted as a trusted advisor to project leadership, driving engagement and accountability in security and safety practices.By analyzing real-time usage data and customer feedback, I identify at-risk accounts and design targeted outreach, re-engagement campaigns, and custom training programs—resulting in reduced churn and deeper adoption. My work regularly influences product direction and retention strategies, converting insights into measurable outcomes.I’ve authored and maintained core CX documentation, including SOPs, onboarding flows, privacy policies, and training assets to support both customer empowerment and regulatory compliance. I also lead high-impact demos and upsell initiatives, creating personalized walkthroughs that align with each customer’s goals and growth trajectory.Beyond customer success, I contribute to sales enablement, lead generation, and strategic validation of new revenue channels—helping Signtag equip sign professionals with tools that scale with their evolving needs.

Education

• Code Fellows

  Certificate

  2024 — 2024

• Embry Riddle Aeronautical University-Prescott

  Master's degree

  2009 — 2011

• Founder Institute

  Graduate

  2019 — 2020

• Texas Tech University

  Bachelor of Arts (B.A.)

  1996 — 2002