Steve Careaga
COO, United States Basketball League (USBL) | Co-Founder, CounterPointe Digital Group | Sports Ownership & Digital Asset Strategy
- Role
- Chief Operating Officer at Counterpointe Digital Group
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Steve Careaga
I’m an operator and builder working at the intersection of professional sports, media, and next-generation ownership infrastructure. I currently serve as Chief Operating Officer of the United States Basketball League (USBL), where we’re building a modern national professional basketball platform designed for underserved U.S. markets, digital-first distribution, and aligned community participation.Our focus is simple: Create a league built for how sports are actually consumed today —not how they were structured decades ago.My work spans: League operations, expansion, and franchise developmentMedia distribution, sponsorship, and commercial growthCapital formation with family offices, funds, and strategic partnersIntegration of NIL, fan participation, and digital ownership modelsAlongside USBL, I’m involved in broader initiatives advancing tokenized real-world assets across sports, real estate, and infrastructure, helping bridge institutional capital with emerging ownership technology.I’m particularly interested in partnerships that combine: scale, community alignment, and modern media economics to shape the next era of professional sports.Always open to thoughtful conversations with investors, operators, and partners building what comes next.
Experience
Chief Operating Officer
Jan 2026 — Present · Seattle, WA, US
I oversee league operations, team development, and centralized economic strategy for the relaunch of the United States Basketball League.USBL is being structured as a modern, media-forward professional basketball league with disciplined expansion, centralized sponsorship aggregation, and long-term ownership alignment.Key responsibilities:• League operations & team oversight• Sponsorship and partnership strategy• Venue alignment & expansion• Centralized economic model design• Long-term capital formation planning
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