Stephen McGhee
Partner at Tradewind Group, LLC
- Role
- Partner at Tradewind Group, Llc
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Stephen McGhee
Entrepreneur, idea generator, insightful learner and global consumer insights and…
Experience
Partner
Apr 2015 — Present
Tradewind Group takes projects that a Marketing Director or CMO could handle themselves if they had an extra 24 hours in a day. We can take these on with virtually no ramp up because we used to be those marketing directors for blue chip companies like Procter & Gamble. My specialties on the team include: Brand management and market research.
Skills
- Competitive Analysis
- Marketing
- Brand Equity
- Customer Insight
- Shopper Marketing
- Marketing Research
- Product Innovation
- Strategy
- Business Strategy
- Retail
- Forecasting
- Market Research Project Management
- Consumer Products
- Marketing Strategy
- Cross-Functional Team Leadership
- Consumer Behavior
- Market Analysis
- Brand Management
- Consumer Insight
- Brand Architecture
- Management
- Segmentation
- Leadership
- Market Planning
- Strategic Planning
- Consumer Behaviour
- Market Research
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