Stephen Debruyn

About Stephen Debruyn

Marketing is going through a period of profound, technology-driven change. My strength…

Experience

1. Senior Director Marketing

   Azul

   Aug 2016 — Present

   For Azul, a software firm with a focus on the Java programming language, I built and maintained a multi-channel demand generation platform that delivered 60% of new sales opportunities for the sales organization. Programs incorporate a variety of outbound channels, including trade shows and events, email marketing, webinar program, content syndication, and web asset management (including international sites) and a content library to drive inbound traffic. I am currently implementing an online content management tool (Uberflip). In the past few years I have also built and managed the marketing technology stack, including HubSpot, Marketo, and SFDC, and have extensive hands-on experience with this full set of tools. I also manage a network of marketing contractors and experts in digital and web design, creative, SEO and PPC, and am currently establishing an Account-based Marketing program, in close collaboration with the sales organization.

Education

• Plymouth State University

  MBA, Marketing

Skills

• Social Networking
• Sem
• International Marketing
• Strategy
• Partnership Marketing
• Global Marketing
• SEO
• Product Marketing
• Online Marketing
• B2b Marketing Strategy
• Growth Hacking
• Marketing Management
• Marketing Strategy
• Business Innovation
• Business Development
• Global Branding
• Social Media Measurement
• Event Marketing
• Public Relations
• Integrated Marketing
• Corporate Branding
• Crm
• Competitive Analysis
• Email Marketing
• Brand Management
• Change Management
• Thought Leadership
• Database Marketing
• B2b
• Start-Ups
• Direct Marketing
• Content Marketing
• Market Research
• B2b Marketing
• Blogging
• Demand Generation
• Strategic Consulting
• Strategic Leadership
• Lead Generation
• Corporate Communications