Stephen Lukes

About Stephen Lukes

I am a highly skilled, professional content marketer with over a decade of experience planning, developing, and implementing effective content marketing campaigns as a freelancer and in-house marketing specialist. In addition to my expertise in Digital marketing, I also have extensive hands-on experience with public relations and crisis communications. My skills span the following areas:*Strong understanding of brand development and management*Experience creating content for both SEO and social media marketing strategies*Ability to develop press releases, white papers, blog posts, infographics, videos, and web pages*Thorough knowledge of email marketing and list building

Experience

1. Chief Marketing Officer

   Onlinemasterscolleges.Com Omc

   Jan 2020 — Present

   Conceptualize and execute on multi-channel campaigns across the prospect and ensuring the alignment of communications and messaging across all channels*Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in webinars, documenting business processes, and providing additional marketing support*Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-­facing communications, including print, digital, and social assets*Gather customer and market insights to inform outreach strategies, increase conversions, and generate more qualified leads*Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly*Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets

Education

• UNH Online

  Bachelor of Science in Marketing

  2010 — 2013

• Bellarmine University

  Master of Science Digital Media

  2015