Stephanie Warnhoff

About Stephanie Warnhoff

I\'m Senior Market Research Analyst, working in a tech company in the Midwest. I love combining my passion for understanding why people make decisions with great insights I can share with my colleagues. My curiosity and collaborative nature really fuel my career and personal life. I would love to talk new methods, how to probe deeper, and how to get to that aha moment!

Experience

1. Senior Market Research Analyst

   Techsmith

   Aug 2010 — Present · Columbia, MO, US

   I am responsible for market research at TechSmith. I plan, design, send, collect, analyze and present survey, interview, and focus group data. I also conduct secondary research in addition to primary. I work with all departments across TechSmith - mostly marketing, user experience, and product management.

Education

• Missouri State University

  Master of Business Administration (MBA)

  2009 — 2010

• Missouri State University

  Bachelor of Science (B.S.), Marketing Research

  2005 — 2009

Skills

• Spss
• Data Analysis
• Secondary Data Analysis
• Marketing
• Online Survey Design
• Social Media Marketing
• Microsoft Excel
• Message Testing
• User Experience
• Competitive Analysis
• Marketing Strategy
• Statistical Data Analysis
• Interviews
• Quantitative Research
• Survey Methodology
• Exploratory Research
• Idis
• Product Management
• Focus Groups
• Questionnaire Design
• Qualtrics
• Market Research
• Social Media
• Leadership
• Microsoft Office
• Techsmith