Stephanie Johansen

About Stephanie Johansen

Strategic brand marketer with a deep understanding of prestige and mass beauty brand management, product development, and global go-to-market strategy. As Global Marketing Director at TULA Skincare, I have led the brand’s innovation roadmap across skincare, body, and complexion, while expanding our international footprint. Currently spearheading a full brand refresh—refining and reenergizing TULA’s story through elevated design, modernized formulations, and a refreshed brand tone of voice—while ensuring a clear vision around brand purpose and long-term ambition.Previously served as Director at Eucerin (Beiersdorf), where I led the largest category expansion and created the go-to-market strategy for Eucerin Face. Prior experience at No7 Beauty Company focused around 360 US marketing, ensuring growth of core franchises, while successfully relaunching the skincare & body categories across key retail partners. Outside of work, I serve as Vice President of Communications for LI Delta Gamma Alumnae Association, supporting programming and fundraising for nonprofit organizations focused on vision loss.Always enjoy learning about new opportunities: s••••••••@gmail.com

Experience

1. Head of Brand Design

   TULA Skincare

   Aug 2024 — Present · New York, NY, US

   Leading innovation, campaign ideation and brand strategy.

Education

• Gettysburg College

  Bachelor of Arts (B.A.), Business Management and Sociology

• Lancaster University

  Bachelor of Arts - BA, Business, Management, Marketing

• Portledge School

  High School Diploma

Skills

• Social Media Marketing
• Microsoft Excel
• Powerpoint
• Blogging
• Public Relations
• Microsoft Word
• Creative Strategy
• Marketing
• Microsoft Office
• Google Docs
• Writing