Stephanie Petry

Director, Strategy & Planning at Zendesk

Role
Director, Strategy & Planning at Zendesk
Location
San Francisco, CA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Stephanie Petry

Strategy and operations leader recognized for transforming complexity into clarity and driving impactful business value. With a strong bias towards action and outcomes, I excel at designing and executing effective processes that turn strategy into tangible results. Over the past 9 years at Zendesk, I’ve played key roles in driving our remarkable growth, helping scale ARR from $200M to well over $1B. My work has spanned corporate strategy and OKR development, building corporate and marketing planning processes to ensure seamless execution, managing high-performing teams, and leading high-impact, transformative programs on pricing strategy, growth, brand, M&A, AI, CX, and more. In each role, I prioritize relationship building, clear communication, creative problem solving and a get-it-done approach.Specialties: Program Management, Project Management, OKRs, Strategy Development, Process Development, Executive Facilitation, Communication.

Experience

  1. Director, Strategy & Planning

    Zendesk

    Apr 2023 — Present · San Francisco, CA, US

    Design and facilitate durable and scalable corporate long-range and annual strategic planning processes to drive growth, align top priorities, and enable effective cross-functional collaboration. • Specific wins include: • Introduced a “company-first” vs. “function-first” annual planning approach to improve cross-functional alignment and drive efficiency. • Incorporated OKRs into the process to improve data-driven decision making and accountability. • Launched the first-ever company-wide strategic roadmap to ensure prioritization of the most impactful initiatives.• Assess market landscape, competitive positioning, customer needs, and growth opportunities, then translate these insights into a comprehensive corporate strategy in partnership with the executive team.• Design and facilitate our company-wide OKR operating model to drive strategic execution and foster an outcome-focused culture. Includes developing L1 OKRs.• Collaborate with the OCEO, Internal Communications, and cross-functional teams to ensure clear and consistent communication of our corporate strategy and OKRs across the company.

Education

  • Sonoma State University

    Communication

    2003 — 2004

  • University of Oregon Lundquist College of Business

    B.S., Marketing, Business, Communications

    2004 — 2007

  • Universidad de Oviedo

    Spanish

    2006 — 2006

  • University of Oregon

    Business, Marketing

    2004 — 2007

Skills

  • Social Media
  • Video
  • Interactive Marketing
  • Strategy
  • Creative Direction
  • Digital Marketing
  • Advertising
  • Analytics
  • Digital Strategy
  • Social Media Marketing
  • Art Direction
  • Interactive Advertising
  • Integrated Marketing
  • New Media
  • Creative Strategy
  • Marketing
  • Online Advertising
  • Digital Media

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Stephanie Petry — Director, Strategy & Planning at Zendesk in San Francisco, CA, US | Unifers