Stephanie Jacoby

About Stephanie Jacoby

I am a marketing and innovation executive with over 18 years of experience leading cross-functional teams to grow iconic global brands. I am known for my positive, possibility-driven approach and ability to build relationships at all levels. My expertise is in building brands with soul through bold and breakthrough creative rooted in deep consumer and cultural insight. My “superpower” is evangelizing inspiring brand visions that galvanize teams to deliver outstanding results together. I am an enthusiastic people leader and believe that brands have the power to change the world. I received my BA in Psychology at the University of Virginia, my MBA at Stanford and a certificate in Leading Sustainable Corporations from Said Business School at Oxford. Recognized by Campaign US as a top 50 CMO in 2024.I am a wife, a mother of two and an avid reader, runner, sometimes gourmet chef, and occasional world traveler.

Experience

1. Global Senior Vice President, Vodka Category

   Diageo

   Aug 2024 — Present · New York, NY, US

   Diageo is the world\'s largest vodka company with a global portfolio of 12 brands including Smirnoff, Ketel One and Cîroc. I am the global CMO of this $3 billion business inclusive of vodka and RTD that spans standard, premium and super-premium price tiers. In this role I have redefined our global vodka category participation strategy, reshaped our innovation priorities and pipeline and transformed our market level activation plans across our vodka portfolio.

Education

• University of Virginia

  Bachelor of Arts (B.A.), Psychology

  1995 — 1999

• Stanford University Graduate School of Business

  MBA

  2005 — 2007

Skills

• Digital Marketing
• Brand Development Strategy
• Trade Marketing
• Brand Management
• Marketing
• Food & Beverage
• Customer Insight
• Product Innovation
• Brand Development
• Integrated Marketing
• Consumer Goods
• Luxury Brand Marketing
• Social Media Marketing
• Fmcg