Stephanie Wuenschel

Marketing Manager

Role
On-premise Marketing Manager at Crescent Crown Distributing, LLC
Location
Mesa, AZ, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Stephanie Wuenschel

Sales, Marketing, and Business Development ProfessionalSpecializing in optimum brand management and supplier support for double digit profitsCreative and strategically savvy Sales, Marketing, and Business Development Professional with 11+ years of progression and accomplishments in the arena. Deep and rich knowledge of beer products to include imports and all national brand offerings. Established sales leader who provides optimum distributor, supplier, and in the field support to rapidly advance sales for all represented product lines. Superior people, communication, and leadership skills to build and maintain quality business relationships and mentor/direct results-driven sales teams. Significant strengths in:Vision, Strategy & Execution Sales & Marketing AdvertisingNew Product Launches Promotional Campaigns Brand ManagementField Support & Merchandising Research & Analysis Sales ForecastingEvent Planning & Management Team Building & Leading Training & DevelopmentCommunications & Negotiations Problem Solving Public Relations

Experience

  1. On-premise Marketing Manager

    Crescent Crown Distributing, LLC

    Oct 2001 — Present · Phoenix, AZ, US

    Crescent Crown Distributing, Phoenix, AZ (11/2001 – Present)Marketing Manager / On-Premise Marketing ManagerWork in-conjunction with all key supplier partners on marketing plans, sales objectives, new brand product launches, pricing & draft keg forecasting. Manage, direct and develop all key On-Premise programming for National Accounts & the On-Premise Division. Provide leadership and direction on all On-Premise business initiatives for optimum marketing, promotional support, and brand management of multiple beer products to include MillerCoors, Crown Imports, Heineken USA/FEMSA, Alaskan Brewing & New Belgium Brewing. Key Achievements:• Oversee the On-Premise Business with 3 million cases or 20% of growing revenue.+4.75% in 2012. • 1.9 Million On-Premise Keg Volume. 7.67% in 2012• Established new Priority & Objective format that resulted in greater product awareness and work efficiencies within the On-Premise Sales Division. • Developed key local On-Premise promotional programming to drive additional sales & revenue.• Member of MillerCoors National POS Council.

Education

  • University of Nebraska at Kearney

    BS

    1992 — 1996

Skills

  • Brand Management
  • Beer
  • Beverage Industry
  • Business Development
  • Market Planning
  • Marketing
  • Sales
  • Forecasting
  • Budgets
  • Advertising
  • Account Management
  • Key Account Development
  • Management
  • Marketing Strategy
  • Merchandising
  • Negotiation
  • Pricing
  • Product Development
  • Retail
  • Sales Management
  • Strategy

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