Stephanie Smothers
Product Information Management - Platform Lead @A. O. Smith Corporation
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WORK HISTORY
Product Information Management - Platform Lead @A. O. Smith Corporation
Nashville, TN, US
Partner with BTS, Engineering, Product Management & Data Governance to create the right architecture for our products-Support Engineering, Product Management & Marketing to populate Enable with data and digital assets-Support Sales and Marketing efforts to generate data and asset exports in a format and frequency that meets the customers requirements for displaying our product information in their websites and other digital merchandising mechanisms-Create consensus with Sales, Marketing and Engineering teams to create and optimize processes for creating/updating/exporting content-Create reporting mechanisms to systematically evaluate the data-Partner with BTS and Marketing to create XML exports for A. O. Smith brands-Partner with BTS and Marketing to establish a process for enabling Adobe InDesign templates to consume data and assets from Enable to generate spec sheets, catalogs and other print collateral.
EDUCATION
Western Kentucky University
Bachelor, Marketing/Sales
ABOUT STEPHANIE SMOTHERS
Product Information Management - Platform Lead at A. O. Smith Corporation
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