Stephanie Costello Schaeffer

Experience

1. Director of Strategic Marketing

   Plymouth Rock Assurance

   May 2025 — Present · Boston, MA, US

   I lead a team focused on sports partnerships, events, and telematics. I direct the strategy and execution of integrated marketing initiatives designed to strengthen brand presence, engage partners and customers, and support overall business goals. I work across teams to ensure consistent messaging and alignment from event marketing and sponsorship activations to content development, customer engagement, and partnership strategy.I oversee a broad portfolio that includes brand management, sports and agency partnerships, program development, and performance reporting. A key part of my role is driving collaboration across departments, ensuring our efforts are cohesive and impactful. I also manage a talented team of marketers and help set the direction for campaigns that connect with audiences and deliver measurable results.Additionally, I oversee our telematics program with everything from QA and testing product updates to marketing new features and analytics of performance.

Education

• Bentley University

  Bachelor of Applied Science (B.A.Sc.)

• Bond University

  Study Abroad