Stephanie Blue
Experienced Consumer Insights Director
- Role
- Senior Director Family Care Media at Procter & Gamble
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Stephanie Blue
Consumer/shopper insights and brand professional with experience in leading and planning consumer research and being the “voice of the consumer” at a top CPG company. Proven ability to combine both primary and secondary research to create actionable recommendations for a business on various topics including brand perception, ecommerce, distribution and segmentation. Proven ability to present key insights to top management and get results. Strong work ethic, very passionate, team player and ability to multitask.
Experience
Senior Director Family Care Media
Jan 2023 — Present · US
Education
Indiana University - Kelley School of Business
Master, Business Administration;Marketing
2009 — 2011
The University of Georgia
Bachelor of Science, Fashion Merchandising
1998 — 2002
Skills
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Product Development
- Analysis
- Market Research
- Competitive Analysis
- Product Management
- Business Strategy
- Microsoft Excel
- Project Management
- Merchandising
- Strategic Planning
- Inventory Management
- Retail
- Financial Analysis
- Marketing
- Data Analysis
- Training
- Pricing
- Forecasting
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