Stephanie Armstrong-Helton

Communications & Digital Advocacy @Trinity Health

Livonia, MI, US

Grateful to have a career that not only utilizes my expertise, but also allows for growth and advancement of professional skills while helping others realize they have a voice in the political process. Creator of award-winning campaigns that engage advocates and their power to influence health care policy-Lead communications and digital grassroots strategies for a multi-state, national health care system-Develop and implement successful and award-winning, digital advocate engagement campaigns across multi-layered stakeholder groups to advance policy and regulatory issues-Strategize successful multi-channel communication plans designed to appeal to unique advocate audiences regarding often-complex policy issues-Build robust digital advocacy and communication programs designed to grow grassroots/grasstops participation to advance defined goals and priorities-Curate, create and launch engaging awareness raising, promotional, educational and policy-priority-related material in social media, including graphic images, stories, videos, etc-Leverage relationships with like-minded collaborative partners to advance robust dialogue and discussion around shared policy positions and goals on local, state and federal levels-Deliver successful email marketing communication campaigns through messaging and engagement processes that routinely surpass national benchmarks-Work to position the organization as the national thought- and opinion-leader related to both policy and regulatory issues impacting the organization and industry-Manage and coordinate content and site builds for both internal and external websites that meet search engine optimization goals and analytics-Identify motivating issues that draw direct linkage to the organization’s mission, core values and founding ideals to advance advocate interest and participation-Manage staff, vendors and volunteers while engaging with dynamic teams.

Port Huron Northern High School

General Studies

St. Clair County Community College

Fine Arts/General Studies

University of Detroit Mercy

Bachelor of Arts - BA, Mass Communication/Media Studies

University of Detroit Mercy

Bachelor of Arts (BA), Mass Communication/Media Studies