Stella Roper

About Stella Roper

I’m a creative and detail-driven professional with a passion for bringing design concepts to life, from curated interiors to cohesive retail experiences. With a Bachelor’s degree in Marketing and a career built around design, merchandising, and operations, I’ve learned how to balance aesthetics with business strategy to create spaces and products that truly connect with people.In my current role as Listing Manager and Brand Attaché for Engel & Völkers St. Pete & St. Pete Beach, I oversee every stage of property readiness for one of the top-ranked real estate teams in the Americas. I manage design selections, coordinate vendors, schedule and supervise renovations, and personally stage properties to ensure they reflect luxury brand standards. My work combines creativity with organization, ensuring every design and operational detail aligns to produce outstanding results.Previously, as Lead Interior Designer at Blue Coast Homes, I directed renovation and staging projects that elevated property value and enhanced client engagement. Additional roles with Juell Inc. Design and Tractenberg & Co. in New York exposed me to the intersection of visual presentation, branding, and consumer psychology – experiences that strengthened my ability to read trends, curate products, and design experiences that sell.I thrive in environments where creativity meets strategy. Whether sourcing materials, styling spaces, or managing large-scale projects, I’m passionate about creating beauty with purpose, and leading teams that bring that vision to life.Colleagues describe me as a collaborative, hardworking, and resourceful professional who can pivot from design board to budget spreadsheet with equal confidence. I’m always excited to connect with others in design, merchandising, real estate, or lifestyle branding who share a passion for aesthetics, innovation, and craftsmanship.

Experience

1. Listing Manager & Brand Attaché

   Engel & Völkers St. Pete St. Pete Beach

   Oct 2023 — Present · St Petersburg, FL, US

   Oversee listing readiness for the Broker’s Team ranked #6 in Engel & Völkers Americas, managing property presentation from initial consultation through market launch and ongoing optimization.•Coordinate finish selections across paint, lighting, flooring, kitchens, and baths; schedule and supervise trades, place material orders, and safeguard timelines, scopes, and quality benchmarks.•Administer MLS and Appfiles with complete document control, gathering disclosures, HOA applications, surveys, elevations, and flood data to ensure compliant, accurate, and timely submissions.•Implement comprehensive staging programs – full, partial, declutter, and virtual – personally curating furnishings and accessories to accentuate architecture, flow, and buyer psychology.•Curate vendor quotes for punch-list needs, coordinate contracts and payments, and maintain live spreadsheets tracking active and incoming listings across both offices.•Enter and maintain listings within the MLS, executing price updates, status changes, photo refreshes, showing configurations, and description revisions aligned to market feedback.•Liaise with advisors and multiple HOAs to align showings, open houses, drone and photography schedules, and community requirements without disrupting client timelines.•Monitor performance by calling cooperating agents for feedback, compiling weekly open-house insights, and adjusting marketing, pricing, and presentation to sustain momentum.

Education

• Léman Manhattan Preparatory School

  High School Diploma

  2013 — 2017

• Eckerd College

  Bachelor's degree, Marketing