Stephanie Katz
Member Marketing & Engagement Lead in the Health Sector | Trying to Make it Better | Passionate Storyteller & Writer
- Role
- Director of Growth at Pelago
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Stephanie Katz
Seasoned patient education & consumer marketing manager in the healthcare sector with over 10 years of digital experience and a proven track record of driving high-value growth, clinical outcomes, and engagement across the funnel for DTC, B2C, B2B, and B2C2B organizations in the health sector. Passionate about problem-solving health communications and promotions for high-risk populations, impacting health measures for hard-to-reach and vulnerable groups, and leveraging marketing and storytelling principles to help folks live healthier lives. Let\'s make it better out there. Specialties:*Building end-to-end integrated marketing strategy*Optimizing health communications and promotion materials to drive better clinical outcomes & healthcare utilization*Executing email, direct marketing, SMS, and paid and organic acquisition campaigns (SEO & content marketing expertise in particular) that boost revenue, grow member base, and increase activation*Data-driven reporting & measurement*Writing, copyediting, and subediting*Coaching and mentoring the next wave of folks ready to change the health sector
Experience
Director of Growth
Oct 2023 — Present · NY, US
Education
San Diego State University
Master of Public Health - MPH, Health Promotion & Behavior Change
The University of North Carolina at Chapel Hill
BA, Journalism
2002 — 2006
Skills
- Feature Articles
- SEO
- Copy Editing
- Social Media
- Creative Writing
- SEO Copywriting
- Press Releases
- Online Content Creation
- Peer Mentoring
- Management
- Cms
- Thought Leadership
- Blogging
- Content Strategy
- Web Content Optimization
- Editing
- Google Analytics
- Google Adwords
- Editorial
- Content Management
- Content Marketing
- Web Content Management
- Team Leadership
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