Stefanie Y.
Sr. Product Manager | Reforge | Accelerate growth & launch 0-to-1 products in consumer & SaaS companies (2x founder)
- Role
- Product Owner, Gtm and Core at Toptal
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Stefanie Y.
I\'m open to a new Senior Product Manager role in eCommerce or B2B SaaS. If you would like to chat about any opportunities or specific topics, please note that in your connection requests.++I work with founders and early-stage startups from discovery, product-market fit, and 0-to-1 product development to tap into new markets and iterative product growth with Fortune 500 companies. I excel in growth metrics with high empathy for UX while tinkering with user journeys to improve acquisition, activation, retention, and revenue metrics to achieve outcome-driven business growth. Scaling businesses from inception to revenue: Customer-first, outcome-driven strategies guide my decisions. Data-driven insights balance my instinct for sound choices.Expertise in Product Growth: I focus on pixel-perfect design and iteration for product success. My design and psychology knowledge fosters intuitive solutions.Career Highlights- Led SaaS features from MVP to product-market fit, aiding a pre-seed founder\'s $9M Series A funding- Improved product engagement rates by 8% through iterative messaging testing during onboarding at Adobe- Launched Alibaba B2B marketplace, achieving a 12% conversion rate and reducing cost-per-lead from $375 to $18- Inaugurated AliExpress America ahead of schedule and under budget in 9 months.KEY SKILLS & TOOLSAgile Scrum, User Research, 0-1, Product Strategies, Product Design, UI/UX, Prototypes, Go-to-Market, User Research, Cognitive Empathy, Customer Life Cycle (Acquisition, Onboarding and Activation), Customer Obsessed, Jobs-to-be-done || Linear, Notion, Jira, Confluence, Figma, Miro, O365, Google Analytics, SQL, Microsoft TeamDOMAINSB2B SaaS Enterprise Software | eCommerce | Marketplace Platforms#OpenToWork #ProductManagement #SaaS #eCommerce #SeniorProductManager
Experience
Product Owner, Gtm and Core
Nov 2024 — Present
Help enterprise companies and startups with product roadmap, feature prioritization, go-to-market execution, and backlog grooming. Expertise in collaboration across Frontend, Backend, Cloud, and Hardware teams- Successfully migrated over 450k Users with over 1.2M hardware devices within the scheduled timeline, exceeding forecast CRV by 150%+- Bi-weekly backlog grooming, feature prioritization, customer feedback gathering and analysis, GTM campaign execution- Prepared weekly analysis to Senior management for C-level weekly review
Education
San José State University
Management Information Systems
Reforge
Retention & Engagement
2019 — 2019
Tradecraft
Accelerator Program, Double curriculum in Product Design & Growth
2017 — 2018
International Trainers Academy of NLP (ITANLP)
Intro to NLP
Skills
- Google Analytics
- Marketing Strategy
- Strategic Partnerships
- Strategy
- E-Commerce
- Technical Recruiting
- Ppc
- Email Marketing
- Html
- Product Management
- Sem
- Online Marketing
- Java
- B2b
- Search Engine Marketing (Sem)
- Agile Methodologies
- Management
- Brand Development
- SEO
- Crm
- Business Development
- Lead Generation
- Digital Marketing
- Usability Testing
- Product Lifecycle Management
- Advertising
- Sales
- Start-Ups
- Marketing
- Project Management
- Salesforce.com
- Market Research
- Recruiting
- Analytics
- Growth Strategies
- Usability
- Account Management
- Sql
- Product Marketing
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