Stefanie Santos McLeese
Fractional Chief Brand Officer (CEO Owner, Santos Mcleese, Llc) @Santos Mcleese, Llc
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WORK HISTORY
Fractional Chief Brand Officer (CEO Owner, Santos Mcleese, Llc) @Santos Mcleese, Llc
CORPORATE COMMUNICATIONWe are dedicated to building and maintaining a strong reputation for your company. We layer consistent messaging across your communication platforms, building trust and credibility with stakeholders along the way. We work alongside your in-house team, to ensure clear and consistent internal and external messaging, using your brand as our core filter for campaign development. Our team consults on a variety of approaches, including community relations, employee and executive communication, change communication, and crisis communication. We collaborate with key stakeholders to develop and implement strategic, creative, and compelling communication solutions that align with your business objectives, budget, and timeline.BRAND STRATEGYWe elevate brands to drive business growth. Through our collaborative approach, we craft comprehensive brand strategies that capture your company\'s unique essence. We start with a discovery phase to explore your competition, your customers, and your own unique value proposition. With these insights in mind, we then develop data-driven brand strategies. A clearly defined brand serves to inform not only creative campaigns, but also empowers leaders to operationalize the business in a way that authentically and consistently delivers on mission, vision, and values, i.e, your brand promise.FACILITATIONFrom young, budding entrepreneur groups to executive clubs, conferences, and individuals, we love sharing and engaging with people who are invested in developing their leadership skills. We have a few sessions to choose from, but we really enjoy tailoring workshops to meet individual and team needs while supporting personal and organizational goals. Our workshops are intentionally interactive, conversational, comfortable, and consistently receive high praise in post-event surveys. We work virtually, in-person, or we can host at our retreat center in Puerto Rico.
EDUCATION
Tarleton State University
Bachelor of Science, Journalism and Public Relations
SKILLS
ABOUT STEFANIE SANTOS MCLEESE
Most organizations don’t struggle to define their brand; they struggle to execute against…
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