Stefanie Mayfield-Garcia
Senior Research Fellow @C3research
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WORK HISTORY
Senior Research Fellow @C3research
Orlando, FL, US
Conduct qualitative research to build branding, advertising, and digital strategies for regional, national and international companies including: Fortune 100 High Tech Manufacturer, Fortune 100 Health Insurance Company, Top 3 National Hospital System, National Retail Chain, State & Local Convention & Visitors Bureaus, University systems, and more.• Moderate focus groups and in-depth interviews, including the use of eye tracking technology.• Develop research plans, including proposals for new business and research guides • Analyze data and write strategic reports for clients with an action plan for implementation• Translate questionnaires into Spanish for the Hispanic market.
EDUCATION
Florida International University
Masters, Advertising and Public Relations
The University of Texas at Austin
Bachelors, Spanish, Business and German
SKILLS
ABOUT STEFANIE MAYFIELD-GARCIA
I wear hats. A lot of hats. I am a sales coach and marketing professor at the 2nd…
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