Stefania Parravicini
Product Marketing Director - Business Development - Marketing Strategy - Go-to-Market Strategy - Product Strategy - P&L - Market Research - Consumer Insights - Voice Of Customer - Omnichannel Marketing - Brand Management
- Role
- Senior Consultant at Mi.Am S.R.L
- Location
- Louisville, KY, US
- LinkedIn followers
- 500 followers
About Stefania Parravicini
Dynamic and customer-centric global leader recognized for driving strategic thinking…
Experience
Senior Consultant
Jul 2024 — Present · Piacenza, IT
Supported the launch process for a new range of radon gas detectors.• Provided strategic guidance on marketing and sales initiatives.Established in 1994, MI.AM deal in equipment for RADON gas measurement. Our customers are public entities, universities, and qualified laboratories.Mi.AM partner with ARDENT\'s (Advanced Radiation Dosimetry European Network Training) initiative, a research and training program centered on development of advanced radiation monitoring instruments. Mi.AM is involved in development of neutron dosimetry and spectrometry with track detectors.
Education
Université Lumière Lyon 2
Bachelor's degree, Business, Management, Marketing, and Related Support Services
Liceo Classico E. Majorana
High school diploma
1987 — 1992
Université Lumière Lyon 2
Bachelor of Science - BS, Economics
Università Cattolica del Sacro Cuore
Business, Business Administration and Economics
1992 — 1998
Université Lumière Lyon 2
Bachelor's degree, Business Administration and Management, General
1995 — 1996
Skills
- Business Planning
- Fast-Moving Consumer Goods (Fmcg)
- Pricing Strategy
- Product Launch
- Brand Development
- Segmentation
- Advertising
- Marketing
- Digital
- Consumer Insight
- Fmcg
- Brand Management
- Cross-Functional Team Leadership
- Competitive Analysis
- Marketing Strategy
- Trade Marketing
- Communication
- Consumer Products
- Management
- Account Management
- Shopper Marketing
- Marketing Communications
- Strategic Thinking
- Market Planning
- Strategy
- E-Commerce
- Customer Insight
- Budgeting
- Marketing Management
- Market Analysis
- Brand Equity
- Product Marketing
- Product Management
- Market Research
- International Marketing
- Project Management
- Business Development
- Digital Marketing
- Leadership
- Microsoft Office
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