Staisey Divorski

About Staisey Divorski

Creative and data-driven B2B marketing leader with 15 years propelling growth for SaaS and technology companies. A trusted strategic advisor on the leadership team, aligning integrated marketing initiatives with corporate objectives and revenue goals.Drawing on an award-winning PhD background, I coach and retain global marketing teams that maximize ROI in various industries, including capital markets technology, advertising technology, customer engagement and employee engagement. I thrive in highly visible cross-functional leadership roles at companies positioned for transformative growth and lead with an AI-native mindset.In my previous roles I have: Created marketing strategies to drive growth that progressed to listing on Nasdaq Defined competitive positioning across a portfolio of 5 successful acquisitions Built go-to-market strategy for a fintech to capture share in complex and competitive market Launched 3 innovative new products for user acquisitionAs a marketing leader, I\'ve designed demand generation initiatives customized to audiences in IT, Human Resources, Manufacturing, Healthcare, Finance and Retail. For every initiative, I optimize the marketing funnel and leverage the marketing tech stack through testing and analytics, process refinement and collaboration with sales, product, customer success and revenue operations.Outside the office, I bring my eye for detail to photography, street art and crafts. I\'m always looking to grow my personal and professional network. Feel free to connect via LinkedIn.Specialties: Demand Generation, Growth Marketing, Cross-Functional Leadership, Account-Based Marketing, Digital Advertising, Marketing Technology & Automation, Marketing Operations, Search Engine Optimization, Brand Management, Product Marketing, Corporate Marketing, Strategic Planning, Thought Leadership, Public Speaking, Content Marketing

Experience

1. Vice President Marketing

   Singletrack

   Jan 2025 — Present

   Lead marketing at an AI-native financial technology company, driving go-to-market strategy, aligning marketing with revenue, and positioning the business for sustained, scalable growth.

Education

• UCLA

  PhD, Italian

  2004 — 2010

• Barnard College, Columbia University

  Bachelors, Italian, Anthropology

  1998 — 2003

Skills

• Search Engine Optimization (SEO)
• B2b Marketing
• Leadership
• Marketing Communications
• Editing
• Search Engine Marketing (Sem)
• Marketing
• Digital Marketing
• Marketing Automation
• Content Strategy
• Strategy
• Marketing Strategy
• Digital Media
• Research
• SEO
• Blogging
• Lead Generation
• Advertising
• Social Media
• Data Analysis
• Event Planning
• Teaching
• Writing
• Social Media Marketing
• Product Marketing
• Social Networking
• Email Marketing