Stacy Wontorski

About Stacy Wontorski

Driven by challenges and focused on results, I have more than 25 years’ experience in marketing & lead generation (both traditional & non-traditional) sales management, CRM strategies and contact center operations. I’ve been recognized as an industry leader in the field of home improvement & have received numerous awards for my professional contributions.I’ve been able to build upon my past experience as a marketing leader to build my own successful company providing affordable water treatment solutions locally while also growing Wichita\'s largest home improvement company.As VP of Marketing for All States Home Improvement I was hired to set up, hire, train and develop a brand new marketing team including call center & events from conception to completion. I successfully quadrupled revenue since first joining the team 5 years ago, most recently with a $15 million increase in just two years at one location while maintaining a 10% COM.Previously as VP of Marketing for A-R Roofing & Exteriors I increased revenue by $5 million in 18 months with the creation & development of a 20 person marketing team including call center, events and canvassing. I was responsible for all aspects of advertising & marketing including broadcast, print, digital and non-traditional lead generating efforts for roofing, windows, doors and siding for a 15 person sales team in 3 states resulting in over $16 million annually. As VP of Marketing for Renewal by Andersen I was responsible for a $5 million dollar marketing budget over 6 affiliates across three states. I created & developed 9 brand new teams within the marketing department to successfully increase quality and quantity of lead generation including a call center, 5 canvassing teams and 4 event teams for a total of 10 managers and approx. 50-70 team members at any given time. As Regional Director of Marketing for Culligan I was responsible for all of the integrated marketing and advertising across 13 Culligan locations in a 5 state area. In just 2 years I increased unit sales over 20%. As VP & Managing Partner at Envy Event & Design, I was responsible for helping local companies & non-profits create and execute new events and marketing campaigns. I was humbled to be honored as one of the Wichita Business Journal’s 40 Under 40 in recognition of my accomplishments.While leading & managing a sales staff of 18 at Clear Channel Radio, I created & developed some of Wichita’s largest events. In acknowledgement of my contributions to company success, I was awarded Clear Channel’s prestigious President’s Club award.

Experience

1. Owner

   Midwest Smart Water Solutions

   Jul 2019 — Present · Wichita, KS, US

   Life is hard enough, don’t settle for water that is too! • Owner of water treatment company specializing in affordable water softeners & reverse osmosis drinking water systems, all made in the USA • Designed business plan, strategy and successful business model for new start up • Created and periodically update all company processes to effectively and efficiently implement all accounting procedures, sales protocols, CRM best practices and job assignments & instructions• Open & set up all financial and vendor accounts, state and federal registrations, legal filings etc.• Prepare all tax documents for contractors and accountant annually • Profit & Loss statements • Manage all traditional & non-traditional advertising & marketing execution, including, but not limited to, radio, print, digital marketing, PPC, SEO, social media and events • Insure every customer is followed up with to maintain 100% customer satisfaction at all times• Online reviews and reputation management • Targeted lead generation, nurture & retention• Oversee Website design & development • Insure full business compliance at all times (licenses, annual reports, insurance, taxes etc.)• Recruitment and new employee on-boarding including contracts, insurance, licensing and certification verifications • Manage sales and service staff • CRM management • Select shows and events for event team, targeting our key demographic presenting our product and company to potential customers• Educate consumers in Wichita and the surrounding areas of the harmful effects of hard water and the benefits of soft water and reverse osmosis drinking water• Oversee customer warranties • Payroll & distributions• Manage Inventory • Company charitable contributions and goodwill

Skills

• Promotions
• Canvassing Management
• Program Management
• Market Planning
• Golf Tournaments
• Lead Generation
• Budgets
• Creative Writing
• Online Marketing
• Event Planning
• Radio
• Training
• Volunteer Management
• Call Center Development
• Advertising
• Event Management
• Creativity
• Social Media Marketing
• Public Relations
• Organization
• Strategy
• E-Commerce
• Integrated Marketing
• Sales Management
• Project Management
• Marketing
• Creative Developement
• Leadership
• Trade Shows
• Professional Communication
• Budgeting
• Sponsorship Program Development
• Business Development
• Marketing Communications
• Networking
• Social Media
• Media Planning
• Management
• Team Building
• Canvassing Management