Stacy V.

About Stacy V.

I’m a brand and marketing strategist who believes empathy is the heartbeat of every great brand story. For me, it’s never just about campaigns or KPIs—it’s about uncovering culturally relevant human truths that move people to act and shaping visionary ideas that drive real impact.With over 15 years of experience across B2C and B2B marketing, I’ve built and led strategies that connect deeply, inspire loyalty, and deliver results. My background in psychology fuels how I think about behavior, emotion, and storytelling—and how those insights can transform brands and the people behind them.At my core, I’m a strategist, storyteller, and builder. I love turning insights into action—helping people and brands see what’s possible and bringing those ideas to life with heart and strategy.

Experience

1. Planning & Portfolio Director, Marketing Strategy

   Elevance Health

   May 2025 — Present

Education

• Penn State University

  Bachelor of Arts (B.A.), Psychology

  2016

• MIT Sloan School of Management

  Executive Education, Design Thinking for Business Innovation

• The University of Georgia

  Foundations of Research

Skills

• Marketing
• Marketing Strategy
• Project Management
• Management
• Program Management
• Health Insurance
• Strategic Planning
• Strategy
• Event Planning
• Advertising
• Marketing Communications
• Leadership
• Budgets
• Insurance
• Process Improvement
• Direct Sales
• Integrated Marketing
• Customer Satisfaction
• Cosmetology
• Psychology
• Customer Experience
• Sponsorship
• Budget Monitoring
• Budget Forecasts
• Consumer Behaviour
• Neuropsychology
• Psychological Assessment
• Marketing Research
• Quantitative Research
• Brand Management
• Brand Equity
• Brand Awareness
• Social Psychology
• Ethnography
• Business Process Improvement
• Market Research