Stacy Graham

About Stacy Graham

Expertise in developing digital acquisition campaign strategy utilizing media planning, social media, creative testing, and segmentation tactics to gain optimal response- Strong track record of analyzing data to formulate successful acquisition, retention and CRM programs- Experience in developing Media Buying, Search Engine Optimization and Pay-per-Click strategies that significantly improve Return on Investment- Success in developing strategic alliances and profitable partnerships- Strong client leadership skills – can connect with clients and inspire their confidence and ongoing commitment -A strategic thinker with the ability to see the big picture and pay attention to detail Specialties: Online Marketing, Direct Marketing, Audience Development, Social Media, Loyalty Marketing, Customer Lifecycle Marketing, Acquisition and Retention, Web Analytics, Search Engine Marketing (Paid & Organic), Strategic Planning, Email Marketing, CRM, Reporting and Analysis, Media Buying.

Experience

1. Global Vice President, Brand Audience Development, Social & Analytics

   Condé Nast

   Sep 2022 — Present · NY, US

   Lead a team of 150+ embedded brand audience development, social media and analytics professionals across the entire Condé Nast portfolio globally. Drive the company’s overall strategy to fuel organic audience growth, engagement, and loyalty across all brands. Lead all brands to reach their KPI goals by collaborating with editorial and video teams to optimize content planning and adopt new growth opportunities throughout the year.

Education

• Stony Brook University

  BA, Economics

• NYU Stern School of Business

  MBA, Emphasis in Marketing and Management

• University of Pennsylvania Carey Law School

  JD, Law