Stacy Katz

Integrated Marketing | Performance Media | Partnerships

Role: Director, Paid Social at dentsu
Location: New York, NY, US
LinkedIn followers: 500 followers

About Stacy Katz

A creative, enthusiastic, professional with a proven record of accomplishments in planning and leading comprehensive marketing strategies. Detail-oriented with experience preparing flawless presentations and wrap reports. Team player with exceptional communication, organization, and ability to meet deadlines in a fast-paced and changing client service environment. Creative problem solver with positive attitude and strengths in multi-tasking, coordinating, and project management.

Experience

Director, Paid Social
dentsu
Jan 2024 — Present
Develop and implement paid social strategies that align with client objectives and business goals. Lead and mentor a team of paid social specialists, ensuring they have the resources and support to succeed. Build and maintain strong relationships with clients, providing regular updates on campaign performance and proactively identifying opportunities for growth. Monitor and analyze campaign performance, identify areas for improvement, and implement adjustments to maximize ROI. Stay up-to-date on the latest trends and best practices in paid social media, with a focus on platforms like Facebook, Instagram, Snapchat, Twitter, and TikTok. Provide regular reports on campaign performance to clients and internal stakeholders. Work with other departments within Dentsu, such as media planning and digital specialists, to ensure seamless execution of campaigns.

Skills

Digital Strategy
New Media
Advertising
Microsoft Excel
Powerpoint
Marketing
Television
Media Planning
Outlook
Microsoft Word
Customer Service
Digital Media

Contact information

Verified work emails, personal emails, and direct dials — unlocked in one click.

Work email
s••••••••@dentsu.com
Personal email
•••••@•••••.com
Direct dial
+19•••••••12

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Current company

Razorpay

4K employees · Bangalore, Karnataka, India

Power your finance, grow your business. Razorpay is India’s first full-stack financial solutions company. We are on a mission to enhance the payment experience of over 300 million end consumers. And in doing so, we aim to enable Indian businesses - big and small - accept payments digitally with minimal effort and maximum ease. Razorpay has grown from being a payment gateway provider to a solutions-driven organization boasting of an extensive products suite to accept and disburse payments as well as raise capital and park money. In a nutshell, we fit into every nook and corner where your business touches money. #OutgrowOrdinary We identify ourselves as disruptors in the digital payments space and our vision is to power the financial ecosystem for other disruptors. Like attracts like and Razorpay actively looks to partner with established companies and startups that have either broken the glass ceiling in their industry or are set to. The Razorpay Product Suite today comprises verticals, along with Payment Gateway, like Payment Links, Payment Pages, Subscriptions, Smart Collect, Route, Razorpay Capital, RazorpayX, Payroll and Thirdwatch. Razorpay was started in 2014 by two IIT Roorkee alumni, Harshil Mathur and Shashank Kumar. Just a short few years later, Razorpay has evolved into a 800-odd strong organization with some of the best talents in the country helping some of the best companies manage their money movement seamlessly. Certified cool We are a bunch of spirited, ambitious and fun folks. And no, we’re not saying this ourselves--leading institutions have recognized Razorpay for the high trust and high-performance culture that we maintain. Our strength lies in the people we are and we go to great lengths to nurture a family of coders, designers, sellers, marketers, analysts, writers, runners, photographers, gamers, tinkerers, and above all, people who are dreamers and doers at the same time. Be a part of our exciting journey.

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About Stacy Katz

Experience

Director, Paid Social

Skills

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