Stacy del Valle
Regional Director of Multi Media Sales @Salem Media Group
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WORK HISTORY
Regional Director of Multi Media Sales @Salem Media Group
US
Overseeing multiple major markets with a focus on Recruiting, building teams, training, and developing high-performing sales teams, fostering robust marketing acumen and encouraging innovative ideation - Implementing an omnichannel approach to effectively integrate broadcast and digital assets, facilitating the maximization of multi-platform revenue streams- Accurately forecasting revenue outcomes to ensure alignment with organizational objectives and market trends- Committing to excellence and strategic vision, empowering teams to consistently meet and exceed performance benchmarks in an ever-evolving media landscape. Overseeing the execution of sales strategies across multiple markets, leveraging a comprehensive understanding of multifaceted sales dynamics. This role involves the meticulous assessment of market gaps to formulate targeted initiatives that drive revenue growth.
ABOUT STACY DEL VALLE
As a VP of Sales, I help organizations turn talent into performance to drive revenue growth and develop comprehensive marketing strategies to help businesses stay relevant, seamlessly pivot, and continue to grow in a competitive landscape. I’m a strategic business development leader who takes a 360-approach to current sales operations, identifies opportunities for future growth, develops engaging and interactive sales training programs, and serves as a catalyst for change to achieve the company’s short-term and long-term goals. Throughout my career, I’ve held leadership positions at iHeart Media, Pandora Media, Lincoln Financial Media, and Cox Media Group, where I directed initiatives to open doors to new business opportunities, expand markets, and achieve triple-digit revenue growth year-over-year. My qualifications include a BA in Business Management, numerous certifications, and 20+ years of marketing and sales experience, 17 years in sales management, and 8 years in digital leadership. My strengths include:• Expertise in omni-channel marketing with experience in multi-platform digital marketing including OTT, social, influencer marketing, e-mail, streaming audio, podcasts, and traditional media.• Keen ability to evaluate sales teams’ performance, identify skills gaps, and create and facilitate engaging online and in-person sales enablement training programs to increase sales effectiveness.• Ability to teach consultative and solutions-based selling techniques, ways to improve customer satisfaction and retention, and methods to increase revenue across all customer segments. • Experience communicating performance expectations, tracking KPIs, and providing constructive feedback to improve digital sales teams’ effectiveness.• Extensive client and agency relationships nationwide, outstanding communication, C-level presentation, and contract negotiation skills.I’m a proactive businessperson who brings ideas and solutions to the table and connects the dots for corporate leadership and sales executives by sharing data-driven insights. Having risen through the ranks in the media industry, I know what it takes to succeed on all levels. I have identified talent, hired, trained, and developed account executives, many of whom have advanced into leadership roles. As a performance driven leader, I deliver phenomenal top-line results for the enterprise and for our clients. I’m dedicated to building a positive workplace where people work from their strengths and are recognized for their career wins.Contact me at S••••••••@gmail.com.
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