Stacy Burd

Sales Manager, Western Region @JetBlue

San Francisco, CA, US

Business development and project management role consisting of building long-term, mutually beneficial, high-value partnerships, to drive revenue and profits. Delivered $100M annually through contract negotiations, the RFP process, networking and new account acquisitions, resulting in increased bookings. Built the sales framework and client pipeline with Fortune 500 corporations west of the Mississippi, utilizing data and analytics to make lucrative business decisions. Create account development plans, implementation strategy and business reviews, while protecting profit margins and budget. Host, plan and organize a variety of customer facing events, trainings, meetings and trade shows. Collaborate with cross-functional commercial team to create new operational enhancements and customer friendly programs for travelers based on trends, customer feedback and competitive landscape. Develop print, online content, marketing campaigns and advertising messaging, to enhance the JetBlue experience. Passionate and positive team player who constantly goes above and beyond with persistence. Experience engaging with many complex technology platforms to enhance fulfillment of content. SaaS experienced.Accomplishments:Executed first corporate and agency contracts in the history of JetBlue. Created, implemented and managed the meet and greet program for celebrity and VIP guests. Introduced and operationally implemented media bag policy for entertainment. Leveraged and strengthened growing list of codeshare partners bolstering JetBlue’s overall value proposition in the marketplace via a targeted joint sales and marketing approach. Re-launched the charter division. Introduced a “Grammy Relief” flight during a winter storm to transport music industry talent and management to LA for the awards show, gaining media coverage in Billboard magazine and ABC News. Persuaded Lagunitas Brewing Co. to produce beer in cans, positioning the airline to be the product launch customer inflight.

San Jose State University

Bachelor of Business Administration (B.B.A.)