Stacey Martin

Content Strategy & Digital Transformation Leader | Expert in CMS, UX Writing & Brand Storytelling | Driving Scalable Content Ecosystems

Role
Owner and Principal at Content Matters
Location
Chapel Hill, NC, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Stacey Martin

I help organizations say the right things to the right people — clearly, consistently…

Experience

  1. Owner and Principal

    Content Matters

    Jan 2021 — Present

    Direct execution of high-impact content and web projects, including Centers of Excellence in plain language and AI-driven strategies. Lead content marketing and storytelling, crafting web features, banner stories, and social media content spotlighting local businesses. Design content frameworks that align with organizational goals and improve digital engagement across municipal and lifestyle clients. Consult on public-sector communication strategies.

Education

  • Georgia State University

    MA, Geography

    2003 — 2005

  • North Carolina State University

    MS, Animal Science

    1996 — 1998

  • University of North Carolina Wilmington

    Bachelor of Science (BS), Biology, General

    1992 — 1996

Skills

  • Digital Marketing
  • Health Communication
  • Email Marketing
  • Editing
  • Content Development
  • Photography
  • Web Content
  • Website Development
  • User Experience
  • Content Strategy
  • Marketing Strategy
  • Google Analytics
  • Publishing
  • Cms
  • Publications
  • Content Management
  • Dreamweaver
  • Digital Media
  • Copywriting
  • Web Development
  • Web Design
  • SEO
  • Information Architecture
  • Project Management
  • Drupal
  • Newsletters
  • Multimedia
  • Analytics
  • Strategy
  • Social Media Marketing
  • Blogging
  • Usability
  • Web Project Management
  • Wordpress
  • Cartography
  • Search Engine Optimization (SEO)
  • Web Analytics
  • Integrated Marketing
  • Digital Strategy
  • Web Content Management

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Stacey Martin — Owner and Principal at Content Matters in Chapel Hill, NC, US | Unifers